Is distribution harder than building the product?
I’ve spent a lot of time thinking about why so many good SaaS products struggle to get users.
Building the product has never been easier. Getting it in front of the right people is still incredibly difficult.
You have to create content, post across different platforms, find relevant conversations, run ads, track what works, and somehow keep doing it consistently while also building the product.
That’s the problem I’m trying to solve with Orbits.
I’m launching Orbits today with the goal of giving solo founders a simpler way to handle distribution without having to become a full-time marketer.
For the founders here: what’s currently the hardest part of getting users for your product?
The gap between building and distribution is very clear here. The fact that you're designing around that specific founder pain makes Orbits more interesting than another general marketing tool.
Exactly. I actually failed with two startups before Orbits for this exact reason. I could build the product, but getting it in front of the right people consistently was the part I struggled with.
That experience is basically what led me to build Orbits in the first place. It’s live now if you want to give it a try. I’d genuinely love to hear what you think.
you can send it to support@the-orbits(dot)com