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18 Comments

I've spent 1 hour promoting my startup challenge. Here's the results in 24 hours

My goal: get 50+ startups to join the challenge in 20 days.

In 24 hours we've got:
+150 views πŸ”₯
+5 applicants πŸ‘

img

Referrers:
β€’ Direct (74 πŸ€”)
β€’ IndieHackers (24)
β€’ Reddit (22)
β€’ HackerNews (12)

Reddit post got 6,500 views and 18 upvotes πŸ†

reddit

What channels would you recommend to promote a startup challenge? (paid and free)?

PS

Join Nano Grit to build your product in public together with me and other fellow founders

on April 6, 2023
  1. 3

    I feel like you're hitting all the good ones! You may want to check out the Gen Z VC Slack group: https://join.slack.com/t/genz-vcs/shared_invite/zt-1rtftkqq9-0b2YdWEh3TRQIEkqgHnlLA

    You can also promote it on Product Hunt if you haven't already! Lots of startups on there!

    Writing articles on Medium geared towards founders could be a dart throw

    Posting on Twitter #buildinpublic would also make sense if you haven't already!

    Hope this helps!

    1. 1

      This Slack group looks interesting, what is end goal? Like founders can raise money or for VC jobs?

      1. 1

        It’s a mixture! From what I can see people can do a lot of things and connect with likeminded founders and investors. The goal of the slack is mainly to be a space for that! I hope it can help people achieve their own goals

        As a founder of a SaaS, I stumbled upon it when searching for nice communities to meet other founders and investors and specifically interest in Gen Z (for context my SaaS focuses heavily on influencer marketing on channels like TikTok and creator economy in general) but I felt like the slack was quite engaged and people are quick to respond to help/ listen to ideas :)

        You can probably get help with anything!

        1. 1

          Awesome, just joined this. Hoping to get traction and good feedback for products I am building πŸ™

          1. 1

            That's the spirit!!

    2. 1

      Hey Adam, thank you so much for the advice!

      Do you think Product Hunt is a good option for challenge/community?

      PS just joined Slack, awesome!

      1. 2

        In a lot of ways I think Product Hunt is THE perfect place for you to launch haha

        The audience there is people launching their own businesses, getting feedback, and there are plenty of people who just get on there in the idea<>MVP stages. I think you could get people on your program by just dropping it in relevant discussions like this: https://www.producthunt.com/discussions/what-are-some-of-the-most-promising-startups-to-watch-in-the-coming-year

        You can engage the community by asking good relevant questions related to your program in the discussion board e.g. "How are you building in public?" "Best tips for building in public?" etc.

        They'd probably be receptive of what you're doing and promote it to other people in their networks

        So in short: I'd say yes XD

        1. 1

          Thank you Adam for your advice! I'll try to get it to Product Hunt too πŸ™

        2. 1

          Definitely agree with you! Because we have a project launching today on Product Hunt: Trickle AI - Prompts Warehouse. While retaining Trickle's original features, we've now integrated Database and AI into Trickle.

          I invite you to explore how AI can empower your workflow with ready-to-use prompts. If you have a moment, we'd greatly appreciate an upvote and comment on our Product Hunt page. Your feedback and suggestions are always welcome.

          https://www.producthunt.com/posts/trickle-ai-prompts-warehouse

          Wishing you a great day.

          Cheers,
          Grace

    3. 1

      Whats this slack group about, seems interesting :o

      1. 3

        It’s basically just a slack for Gen Z VCs and founders to network. Pretty similar to Indie Hackers but on Slack! It’s pretty electric rn ⚑️

        See ya there!

        1. 2

          That is awesome!

  2. 2

    Huh, I just ran into mmntm.build on twitter, now I see it here again (the placeholder in the signup form). Are you smh related?

    Anyway, great stuff, signing up!

    1. 1

      Hi!

      Yes, I'm running Momentum and we'll use Momentum as a tool for this challenge.

      Let me clarify what's happening:

      I'm running startup studio Paralect and we have a big team that runs different projects that's are interconnected.

      eg. in the challenge we use Kickstart β€” our info-product with tech discounts (like Notion, GitHub etc.).

      The best performers from challenge will be invited to join our higher-touch Bootcamp program to generate their first sales.

      The best performers of Bootcamp will be invited to high-touch equity accelerator program to build and grow their product and get investments.

      The whole pipeline called Nano β€” it should transition into the fund

      Momentum is a tool that sticks all together

      Hope it clarified it a bit!

  3. 1

    I cover startups on twitter for startups.gold ... send me the sales page, if its good i can help promote it on
    https://twitter.com/davehalmai and https://startups.gold (a startup)

  4. 1

    You could post it on some startup directories, like g2, capterra, getapp, futurepedia etc.

    We had good traffic from this kind of platforms, and also users and customers.

  5. 1

    I love the Nano Grit concept.
    Is it open or closed ? -- if someone wants to watch the process, how do they do that?

    Challenge hubs are big in the circular economy / build waste-free world space. So pleased to see it on IH.

    FYI: none of your IH posts grabbed me as they are leading with an often empty promise. But every day I pick 1 post I dislike the post tag just to see. Lucky I did as then at the very bottom I discovered something interesting. Nano Grit.

    1. 1

      Hey!

      The program is fully open and founders will be required to post in public and share their analytics.

      We'll use another tool called Momentum for that. It will be the place to see all the data. (I've explained how tools are connected in the comment to @mxmzb here)

      Here's the example of a startup page (it's called "stream" in momentum): Myne

      PS I'm interested to hear more about "empty promise". If you can give some examples it would be great for me to become better. I don't want it to sound as an empty promise :)