Just wrote a post on customer retention

I know there are tons of marketers like me out there who are juxtaposed between engaging and retaining the customers in the middle of a global pandemic. This article is an honest attempt at the importance of customer retention and why is it more important than ever, now.

Here is my medium article on the importance of customer retention with the examples of brands that are doing it right.

https://medium.com/@aashna.bjha/the-new-rules-of-retaining-users-in-the-pandemic-21b710e8cc81