Launched a monthly service over a weekend — not perfect, but it's bringing clients

A while back, I was browsing a freelance platform and noticed something interesting - Facebook ad setup and management offers were getting a ton of orders. Many of them had 20, 50, and sometimes even 90 orders in the queue. That’s when it hit me! Why not build a simple monthly service around it? Something structured, predictable, and easier for clients to work with. That idea lit the spark and things started moving fast.

1. The first step was to launch a WordPress site

About three months ago I bought a domain that would be perfect for such a service: adseazy.com and decided to just get something live. I didn’t spend weeks designing it or trying to be pixel-perfect. I grabbed a free WordPress theme, slapped in some copy, picked a few colors that looked okay — and that was it. No developers, no Figma, no bells and whistles. The goal was simple: MVP first, polish later.

It doesn’t look like a polished SaaS landing page you'd expect from a big design agency. But I’ve seen enough indie projects succeed despite that. What matters is whether people understand the offer — and I think they do. I'm planning to improve the branding and UX later, but for now, the site gets the job done.

2. I took inspiration from a proven model — no shame in that

I’m a big fan of business models that remove friction. One day, while browsing some popular design subscription sites, I noticed how they charge a flat fee monthly and deliver unlimited small tasks — it just made sense. I thought: why not do the same for ads or creative work?

So instead of offering one-off gigs or vague hourly pricing, I structured Adseazy.com as a monthly service. Clients pay a fixed amount and get ad creatives, campaign setup, or basic ad campaign optimization throughout the month. It’s clear, predictable, and removes the usual back-and-forth about pricing

I didn’t reinvent the wheel. I just reused what already works in another niche. That’s been a huge unlock for me — sometimes the best ideas are just existing ones, slightly repackaged.

3. My next step is affordable prices for everyone

To make things simple, I offer three packages. Each one reflects a different level of service. Pricing is transparent — no hidden fees or “message me for a quote” nonsense. I found that most people prefer knowing exactly what they’re getting. The packages also help me set expectations and deliver consistently.

I intentionally set my prices low — first, to build up reviews, and second, to earn client trust. Once they see the ads actually bring in leads or sales, they’re far more likely to come back. That means I won’t have to constantly chase new clients. Instead, I can focus on serving returning customers who need consistent results from their ads - day in, day out.

4. I got my first clients through cold emailing using Apollo.io

I didn’t have an audience. No Twitter followers. No blog. So I had to start the old-fashioned way: cold emails. I used Apollo.io to find leads — mostly small Shopify stores and solopreneurs. Every day I sent 4–5 short, personalized emails. No spam tactics, just honest outreach like “Hey, I noticed your store is running ads — I offer help setting up and optimizing campaigns for a fixed
monthly fee. Would love to hear if that’s something you’re exploring.”

To my surprise, people responded. Some ignored me, sure. Several individuals expressed interest and emailed me asking for more details about the process. That’s how I landed my first few clients.

5. I recently found new clients by posting in Facebook groups

After a few weeks of doing cold outreach, I figured I'd try something different — so I spun up a small Facebook group around digital marketing.

Honestly, I didn’t expect much. I wasn’t running ads, didn’t push invites hard, and the group had no real content yet. But weirdly enough… people started joining.

I made a couple of low-effort posts just to see if anyone would bite — and they did. DMs, comments, join requests. It kinda snowballed.

It made me realize that starting your own tiny community — even if it feels like shouting into the void — can sometimes outperform regular outreach.

A few DMs actually turned into paying clients. What surprised me most was how un-salesy the whole thing felt. I wasn’t pitching — just offered something genuinely useful for free, and people got curious. Turns out, showing up in the right places with a simple value offer beats most cold outreach.

It’s definitely slower than paid ads, but it's building trust. And for now, that’s more valuable than scaling. (free by the way in my offer, what people saw in the posts was only the creation of creatives - a clever marketing move from me. Well, that's how the world of online business works.)

Final Thoughts

I'm still early in the journey, but this simple idea is starting to grow. Adseazy.com isn’t fancy. It’s a work in progress. But it’s real, and it’s helping people — and that’s more than I had about three months ago.

Would love to hear your thoughts on the model. Have you tried a similar fixed-price subscription service? Do you like this kind of business model? It's built from elements of several proven models and I am sure has strong potential to grow. After all, countless businesses out there need effective advertising for their products and services