I've rolled out my brainchild - https://cloneify.ai/! AI voice agents. Looking for ideas on how to market it.
We have no marketing expertise and would love to know your feedback on how a product like this be marketed. I will appreciate your help.
I have some ideas on marketing this kind of business since I have dealt with OF for some time:
The trick is relatively simple - most of the OF models are represented by agencies.
Usually, if you do a deep dive into Telegram OF groups, you will quickly find people who represent those agencies, or just a lot of groups where OF influencers hang out.
You can advertise in those groups, or reach out to members directly, or do some form of a viral post.
Such a product would be also super-useful for "sexters". You can try to reach them out on Fiverr or similar platforms if you search for "onlyfans" + "chatter".
Adding an API to your product would also be useful, or making a browser extension.
Since B2B marketing is comparatively more targeted, its probably a better approach. In your case - How about professionals like lawyers, doctors, chiropractors.. they are not always available for initial consultation, but this could provide them with option for a more personal touch with their customers. It will be easier to find targeted audience, there are enough directory and email services to market plus you can even start from your locality
These are some good ideas for sure. Thank you. But I am not thinking of them as the target audience yet.
The first marketing idea that came to mind was 'build an audience' but I understand that this may take long to gain traction and scale.
So, here a few other things you should try while building in public:
What do I mean?
Find the top platforms where your ideal users hang out.
Look for ideal users who are open to using AI.
You can know this by going through their content.
Engage with them and then make the warm pitch.
It's called a warm pitch because they are already open to using AI for work and fun so converting them is less difficult.
You're on Indie Hackers so I'm assuming you have a circle of people in the same space.
Tap into that by asking them to talk about you, your product and the benefits your product provides.
There are other marketing methods but you can try these first since they're the most direct. I think?
Anyways, good luck JC!
Thank you for reply Iveren.
How can I accelerate finding and pitching the target audience if onlyfans models are my target? It's hard to reach them on OF /insta since most of them are getting 1000s of messages every day.
If they're hard to reach, I'm not sure it will get any easier than that. There are a lot of onlyfans models out there.
Try identifying a specific audience you're trying to serve.
An audience you can reach and attract quickly.
An audience that's interested in AI.
Instead of just Instagram, consider other social media channels.
And like consinet suggested, you should probably consider the B2B niche.
Thank you for taking the time to provide advise. I appreciate it.