Launched Teaser Page for Membership Site

Since my topic tends to be meta (meaning I teach what I sell and vice-versa), I figured a great way to finally reveal the name of my new business would be an in-depth analysis of PAST business models.

This has proved incredibly effective so far.

I wrote about my 2.5-year journey thus far, summing up lessons learned and mistakes made from past products--which are all be rolled up into the NEWEST version, I.e. the membership site.

This ended up being a really natural way to get people to buy-in to the idea of the product--without pitching it directly.

I also decided to go quite minimal with the "launch" page (it's space-themed currently 😃): https://onlineimpact.co/

The next step:

Aligning a free content strategy that builds proof of concept and "sells without selling." My main goal this week is mapping out what that looks like for the blog, podcast, and YouTube channel.

Let's go.