Launched today! AI social media manager

I dedicated a large part 2023 to using AI to automate a brand’s social media posts and here is how my team spent time learning lessons.

April 2023

Conduct customer meetings to understand if there is a demand for an AI Social Media Manager
Learned that different customers want different features but the main goals are reducing CAC, reducing marketing spend, moving away from inefficient agencies and finding a tool that can balance content marketing and performance marketing
Copyrighting alone was not going to be a big enough automation win - automating creation of visuals i.e. actual posts was the bigger technical challenge

May - June 2023

Searching for the right AI on the back end and getting good with prompt engineering
Search for the right tools to create a canvas that can allow editing posts
Design and implementing a simple MVP
Requesting Meta for all kind of permissions (This deserves a whole new article)

July 2023

Inviting early users to test the product
Receiving poor feedback that meant a lot had to be done to automate a creative workflow

August - September 2023

Building out an updated flow with a new canvas, calendar, brainstorming features
Receiving feedback from customers on the new feature designs

October - November 2023

Working on permissions from Meta
Launching enhancements to brand assets, advertisements and perfecting the existing features

December 2023

Founder assisted sales with mixed results
Preparing for product launch on Product hunt, Indie hacker and many more places.

Here is an invitation to review my product and try it out yourself!

Support us on Product hunt: https://www.producthunt.com/posts/friz-2?r=h

Sign up, try it out, share your comments here! Cheers to an exciting 2024!