Launching an Indie Hacker SaaS Marketplace

Introducing http://SaaSSuperstore.com a simple SaaS marketplace where buyers save big and sellers make money!

SaaS Superstore does one thing - it helps you make sales today!

I'll explain how later and how the first 100 paying sellers can get a 50% discount for life...

Let me start with why?

As many of you know, I've been stopping and starting with NoCode for a year. In 2022, I want to get serious and start shipping.

At this stage, Airtable and Softr_io are about my limit.

I wanted to try something using formulas and automation so a marketplace made perfect sense.

On the surface, SaaS Superstore looks like a simple Softr site.

Behind the scenes, it's using formulas to calculate dates, automation to tweet, Stripe to collect payment and Integromat to auto delete records.

No biggy for you... A huge achievement for me.

I came up with a SaaS marketplace because I see so many indie hackers struggling to make their first sale. They're good at building, not so good at marketing!

The USP of SaaS Superstore is it focuses on urgency and short supply ...

It focuses on "𝟐𝟒 𝐇𝐨𝐮𝐫 𝐅𝐥𝐚𝐬𝐡 𝐒𝐚𝐥𝐞𝐬"

Each sale will automatically delete after 24 hours, it can't or won't be extended. When it's gone, it really is gone. Even I don't know how to get it back.

The whole point, buyers can't afford to wait around. These sales are "Limited" and if they don't hit the buy button, they will miss out.

Also, because (hopefully) there's a wide variety of sales which change every day, there's a reason to visit every day.

The listing layout, it's clean and simple. Buyers are directed to a details page and then to your website. All transactions take place on your website.

So far so good, but what about the chicken and egg problem with marketplaces?

Obviously, I've got my work cut out to create a following over on
SaaS Superstore.

I'll be actively promoting indie hacker sales on social media. I'll be optimising the site for search engines and there'll be a blog and newsletter coming soon.

This leads me to SaaS owners.

Ideally, I'd like the site to be free for all but that's unsustainable. Instead, there are two affordable options to sell on SaaS Superstore.

I've gone with an "Affiliate Plan" and a "Paid Plan" here's what you get:

𝐀𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐏𝐥𝐚𝐧

If SaaS owners have an affiliate plan, I'll sign up and they pay a commission on each sale. The plan includes:

☑ Free to join
☑ Unlimited monthly promotions
☑ Sell 1 SaaS product
☑ No upfront fees
☑ Social media promotion
☑ Access to updates

𝐏𝐚𝐢𝐝 𝐏𝐥𝐚𝐧

The paid plan is much cheaper than the affiliate plan because owners pay one monthly fee and that's it.

☑ Unlimited monthly promotions
☑ Sell 1 SaaS product
☑ Social media promotion
☑ No extra fees
☑ Access all updates

The paid plan is $10 per month.

One sale a month and owners more than recouped the cost.

To get the site populated with offers I'm offering the first 100 sellers 50% off forever... sellers pay $5 per month.

If you'd like to sell on SaaS Superstore and lock in this discount use: LAUNCH50 (case sensitive) at checkout.

So, for $60 a year, sellers can promote their product on SaaS Superstore as many times as they like.

I'm committed to building up a big following, so a $5 per month cost today will become a shrewd investment in the future.

And, the "24 Hour Flash Sale" is only the beginning. I have plans to add more selling opportunities in the coming months.

I'm committed to helping indie hackers make sales.

Hopefully, indie hackers will support the project, but I know I have a lot of work to do.

All feedback and ideas are welcome.