Launching this week, anyone for landing page feedback?

I like this. But I have to admit, my feedback will be different than most.

I'd pretty much keep the visuals as-is.

And if anything, I'd make the text longer.

I'd change a little bit about the copy at the top so that the visitor can say "yes, this is my situation" when glancing at the site.

Something like this:

"Shopify + Recharge + Viadog = more upsells, less churn."

"You're using Shopify and Recharge together, and you're thinking that you could sell a little more by offering upsells just before the next recharge subscription goes through. Viadog fixes that."

"And you'd like to offer something to your subscription customers to keep them on the subscription, but don't want to do that manually. Viadog fixes that too."

And then, I'd introduce Viadog and what it does, offer to get a demo, stuff like that.

Then, I'd run through a delta: before Viadog, with Viadog.

Maybe educate here about how to set that up manually. The point here would be to create trust for those who want to do it themselves, get the process in their mind, visualize it, and see the value in getting Viadog to do it.

Then I'd invite them again to give it a try.

Hope that helps.

Here's a little more on creating what I call struggle-first pages:
https://sharpen.page/struggle-first/

The copy is easy to understand, however the first thought I had when I opened the page was... am I on the right page? Am I to read an article?

The headline is too long. If I didn't try reading until the end of the headline, I would have finished after "We've made it as simple as possible to" bit. Only then, the true USP comes "get more value out of your Shopify and ReCharge subscription orders" and this is what you should stick with.

I am also not a big fan of the color palet - it seems a bit... sad.

I would turn it more into a landing page with strong headlines, one-paragraph texts and simple images. This way you would divide your message into easily digestible chunks.

I would focus on making your hero element as appealing to the user as possible.

The header is "Viadog Subscriptions", but the header should describe what your product is and how it differentiates from the rest of the market.

The subheader is "We've made it as simple as possible to get more value out of your Shopify and ReCharge subscription orders.", but it's not until I get to the line, "Increase revenue and reduce churn with our set and forget tools." that I have a better understanding of what the product does. Even after reading that, I still don't understand how the product works. I have to scroll even further to see that offering gifts and upselling is what the product offers.

The first CTA that the user sees is the "Register" button on the right. I would either change "Register" to "Get started" or make "Book a demo" the CTA.

Have you considered offering a screenshot or a video of the product to show the user how your product works? I have been working on a tool called Flowrecord that can be used to take a raw product video and turn it into a short explainer video which can impact the user's comprehension of your product.

I agree with other member's remark that the grey theme might seem a bit dull. Additionally the quick links section with blue rounded buttons initially gave me the impression of some inserted ads. I think I have seen visually similar ads in between blog and articles on other sites. Also the sections How it works , Quick Links split as 2 columns divides my attention, it might be a good idea to go full width on these sections to get the full attention and focus of the visitor.
These are off-course my observations as a layman.

Not an e-commerce merchant, but your offer seems clear.

Do you have a Shopify app for this? I think you'll be missing out on a major acquisition channel if you don't use their App Store.

The site looks a little boring, the color choice is muted and grey. Grey can work but that means you have to pay a lot more attention to typography and other elements to keep visual interest.

Your visual hierarchy can use some work, right now all the text seems to blur together, you might want to use larger text/bold/colors to highlight where you want your reader to focus.

You might want to show rather than tell, right now I am not sure if there is an actual product or if this is a just a testing page to gauge interest. In case you have an actual product already you might want to show screen shots.

I'd appreciate any feedback or questions relating to the landing page. Thanks in advanced!