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14 Comments

Let's Roast Our Landing Pages!

Hey everyone,

Let's roast each other's landing pages! Share your landing page, and I'll offer some constructive feedback. It's all about improving and learning from each other. Thanks in advance for your participation!

Looking forward to seeing what you've got!

Starting with Lesstock: https://lesstock.com

on February 27, 2024
  1. 1

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  2. 2

    My feedback:

    1. Hero Section title is transactional but unclear. It can be: “Simplifying Inventory Management for Small Businesses”.

    2. ⁠Hero section description is incomplete. It should cover: Who, How and Why aspects of your business. For eg.: “Lesstock helps resellers, retailers and store owners to effortlessly manage their inventory for smooth business operations.”

    3. ⁠Section 3 and 4 can be merged to presents all features in a unified way and to make it look comprehensive. Title can be kept simple, for eg. “Features” and break it into as many stand alone features as possible. Simply present as cards. Feature explaination should be value driven.

    4. ⁠Pricing section needs redesigning. My preference would be to keep Lifetime deal in primary zone with highlights. Limited Lifetime Deal - What does ‘Limited’ mean here? If it is time, then pls mention the tenure. Also, no need to mention features twice if there is no difference in both pricing packs. I would recommend to go holistic in redesigning this.

    5. ⁠Include FAQs around lifetime deal.

    6. Also, it would be good to have Who it is for section - to address the TG.

    All the best!

  3. 2

    You have a good landing page. But I think this is a very generic design.

    ""The most powerful tools for your business""
    This section is not evenly laid out.

    The product feature images can be improved massively.
    You can check my this post, I shared my recent design roast 👇
    https://www.indiehackers.com/post/4-out-of-10-slots-are-booked-within-48-hours-f37b17eba7

    1. 1

      Thank you for your feedback, working on the content, and redesigning it. I loved your work and your landing page :) if my product makes some cash I would love to work on my product's dashboard UI/UX with you.

      1. 1

        Sure anytime, thanks

  4. 1

    I suggest prioritizing the feature section over the social proof section. Given your current user base size, showcasing the features first would provide more immediate value to viewers, allowing them to quickly grasp what your product offers!

  5. 1

    The colour of the website could be better. It looks much brighter to me than needed. I believe you need to add more details on your website regarding your product.

    If possible, try to add a video on the website as well, like an explainer video or product demo video. People like to learn about a product by watching a video rather than reading the text.

  6. 1

    I noticed that the contact section seems to be incorrectly formatted. The color scheme is too bright for my taste, but maybe suitable for your target clients

    1. 1

      I was deleting the contact section :) If you check now you cannot see that. I am not sure about the color scheme but I will try some other light blue color I am using in my dashboard. Thank you for your feedback. If you want I wanna check your landing page also, just let me know :)

  7. 1

    Who is lesstock for?

    1. 1

      B2B, for small medium size businesses such as resalers, retailers, and boutique owners.

      1. 2

        I think you need to be more specific. The reason I'm asking is I don't get that answer from the landing page. Your perfect customer should be able to identify themselves reading the page.

        Also the title doesn't flow into further copy. The start sound like your going to give me some magic "automation" thingy, but after you just talk about inventory management and POS, but there isn't continuity between sections, how do I mentally get from one to the other?

        1. 1

          Thank you so much for your feedback.

          I changed the headline "Automate your business, sell more" to "Automate your store, sell more". also changed the second headline: "Use our Inventory Management Software with Point of Sale and more features and save hundreds of hours and money" Probably gonna change it later again :)

          Probably gonna change all the features section. Also, found this video, maybe can help some people when designing landing pages: https://youtu.be/KYN2U7LzVwQ?si=5AFtD-0K-GU1RfB9

          1. 2

            Not saying it's optimal worded but an example title that is more focused and should be more effective at converting:

            Easily streamline your B2B sales and inventory

            So the value and target customer is clear in the first sentence