Let's talk about PRICING

Hey Hackers,
let's talk about pricing.

I've been surfing the internet for some pricing wisdom, hoping to stumble upon a magic formula that'll make this whole process easier. But let me tell you, it's been a wild ride.
I stumbled upon some so-called "market standards" – you know, stuff like "if your product is a vitamin, keep the price under $30 a month" and "if it's a painkiller, you can charge anywhere from $50 to $100." Sounds simple enough, but I don't feel this is the right approach for typical Indie Hacking projects. Also because it's hard to evaluate if my product it's a painkiller or a vitamin. I guess it depends on the perspective.

I think it's all about the value your product brings to the table. What problem does it solve? How much is that solution worth to your customers? If you can answer those questions, you're one step closer to cracking the pricing code.
Analyzing competitors pricing is also a very good idea that can help you.

Also this can be useful in some specific cases: https://www.shopify.com/tools/profit-margin-calculator
But not for the majority of software products.. because.. what's the cost per item? Servers? Website host? Website domain? I mean.. can help.. but it's not 100% accurate.

What about you? Share with me how you define the price of your products? I'm really looking for some testimonies that could help me!