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Looking for feedback on landing page redesign

Hi guys! I am working on the homepage redesign for Growth Channel and would like to get your feedback on the initial attached mockups (before we proceed further with design & dev).

New mockups: https://www.dropbox.com/s/fyabssn2snohjug/New GC HP-4.pdf?dl=0
Current live website: https://growthchannel.io

  • do you understand what we do?
  • is the message clear?
  • did we miss to include any info you want to know?

Many thanks for your support!

on May 11, 2020
  1. 1

    Hey! The revised copy in the mockups is definitely clearer. (The hero section of the current site leaves me a little confused as to what it's all about - it's never occurred to me that I need a SaaS for marketing planning ...)

    I don't totally understand what you do. The app screenshot in the mocks is a great step forward! But I still have questions:

    • What do I actually get? What does it look like? Bullet points, checklists, a Google Doc ... ?
    • How does this tool integrate with my current PM and documentation tools? There's mention of a dashboard and team collaboration ... do I want that?
    • Is this really AI? Or is it just a clever lead generation play? (Sorry)

    Lastly, there are 3 CTAs above the fold (Get Started, request a personal demo, Try it Free). This adds a bit to my overwhelm. If there was a single, straightforward, time-bound way to move forward ("Get your free marketing plan in 10 minutes") I'd be more likely to shrug off my questions and just try it.

    Hope that helps!