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Looking for ideas on how to monetize my average weather travel tool.

Hey All,

Probably around 6 months ago now I launched http://www.averageweather.io to solve a specific problem of mine. When planning travel, I hated how many websites and clicks it took to get specific average weather data.

With my site, you enter dates, and submit. Done.

I am looking for advice on growing traffic and monetizing. I have a (nearly dead) blog at: http://www.averageweather.io/blog/

Adwords is actually really cheap and effective CPC, but my only monetization route right now is AdSense. I can kick off my campaign right now for $100 and get like 300 people to my site, but I am lucking to get any Adsense clicks.

Should I dedicate time to blogging/content? Other features that come to mind for anyone?

The stack is python/django on heroku.

Thanks for any and all feedback!

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    Create API and sell access to it. Or nice looking widget that somebody can put on their site. Could be worth for those who already has some travel sites.

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      The widget is gaining traction. A friend of mine keeps suggesting the same to me. As I think, maybe turn it into WP plugin as well.

      Thanks!

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        I think the widget is a great idea. I'm sure there are a bunch of travel sites (and related) that would love to use such a widget.

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        You could also turn it into an App for stores running on Shopify, Bigcommerce, etc? It's usually more accepted to pay for apps on these platforms I think.

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          Ya, I was wondering how I'd monetize an on page widget/embed since people don't usually pay for that. I guess though storemapper seems to be doing well ...

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    Seem to have a bug. I select a location from the list, and it tells me 'select from the list'. Try 'South Padre Island' to see it.

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      Darn. Thank you. The way I need to work with the google auto complete and then also send that data to a 3rd party weather API ... AND a python geocoder ... has raised challenges on how I handle locations.

      It seems I have some code that breaks when the "city" is three separate words.

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    Hey,
    Effectively, Adwords is not the best option for growing traffic for your tool.
    Guest blogging is a good way.
    Which are the people whom you target?
    Maybe digital nomad ?
    Maybe, you could find facebook groups or forum about that.

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      Thanks for the comment. In my head, I am targeting those who are planning a vacation to say ... Seattle, WA in December. So they ask themselves "what is the average weather for SEA in Dec?". They google that, and then go to my site to get data on exact days, where as other sites give averages on a monthly basis. Of course though ... this is probably still too broad.

      Interestingly, my site had strongest feedback from the "wedding planning" subreddit as it resonated with those wanting to get a feel for weather on their wedding day and/or honeymoon. (https://www.reddit.com/r/weddingplanning/comments/5y8dwp/website_to_get_average_weather_for_your_wedding/)

      People really like my Santorini post and I could write some more on Napa or Portland ME etc, but my fear is that I will run out of places I've actually been to.

      Also, at least for me, if you google "average weather", it show son page 2 on desktop (nowhere close on mobile), which has me thinking I should get my act together.

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    This comment was deleted 7 years ago

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      This is really interesting. Certainly a decent amount of work, but the business aspect really makes sense to me here.

      Thank you