Hi everyone.
I am in the process of validating a new software idea I've been considering. It's been a while since I've had to make a landing page like this, so I'm a bit rusty.
Please let me know what you think, and if you understand the product offering. Thanks!
I like the idea, and there's probably a lot of potential behind it!
Here are some of the drawbacks:
On the flip side;
Good luck!
Are you not able to see the form above the fold? I reduced the subheading size a bit.
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Hi! I like the idea very much and I'm using f5bot already. How are you going to convince me to pay you when there is an established competitor like f5bot that's completely free?
While you present the "what" pretty clearly, your page is missing the "why."
Why should the reader care? What's in it for them? That applies not just to the product your building, but to the offer as well. Why should they want to be notified when it goes live? What's the benefit?
I guess I thought the "why" was obvious, but that's a good point. I'll work on that.
Many can probably figure it out, but that's extra effort on their part. It's better to connect the dots for potential customers and get the benefit up front.
The "so what" technique can help with this. Keep asking "so what" in response to your headline or value proposition. For example, "Know when Reddit is talking about your product, or a competitor." So what? So you can respond quickly to customer complaints and marketing opportunities. So what? So you can reduce churn and steal your competitors' users. Etc.
Your closest competitor will be F5Bot.
Very simple and clear! The one thing I think you're missing is why this is useful (obviously we know this, but a potential customer might not). Speak to a few of your early sign ups about what they would do with this information, and then use their words to communicate the benefit.
Sounds really obvious but basic psych is you always want to make it super clear how your customers' lives will be easier if they use this tool - nice work!
That's pretty good! I am using a very similar colour palette
I would make your text slightly bigger on the headings and I would change the emojis for icons instead.
This way it will look more professional and more serious but overall, is fine.
Hi Michael, long time no talk. Great to see you're still killing it with design.
Hey! True, it was long! You doing good?
Thanks for that!
Very clear and a very nice product 👌🏻
I've thought of this idea before, so I understood it as soon as I saw the page. Very clear and easy to understand.
Glad to hear it. Any reason in particular you didn't end up pursuing the idea yourself?
Hey there - looks like you're on the right track! It sounds like an interesting products. Some thoughts for you:
Hey Austin, here's my 2 cents:
Most traffic on that LP will most probably come from mobile users: you might want to consider moving the form at the very bottom and make room for the first benefit section in the mobile fold.
You want to catch attention and communicate value before presenting any CTA, and the page being pretty short that shouldn't be a problem.
Last but not least, make sure subscribers give you explicit consent for being contacted by you.
Hey Austin!
I am Ben, and I have been working on Reddit content for a while with @unbundlingreddit -- I am super happy to give you my impressions after reading your landing.
The most important thing for me was that the features looked like blog post entries which bugged me a bit. I think you should work with more visual content for showcasing features (or value propositions). I elaborate a bit more with audio messages here : https://www.vero.fm/page/recM7RixfvM5JybVS/
Hope that helps,
Go Scout!
Lots of points given already, but I'd reduce the letter spacing between the purple headings a bit.
Do you mean the vertical distance between lines or the kerning between individual characters?
Letter spacing, so kerning yes. Not line height. The main headline h1 needs a little bit more kerning actually.
I think you should include examples.
Take a common project category on IH (something related to B2B SaaS). A social media scheduling software, for example. Then explain how your software can help those founders find "competitor conversations, and marketing opportunities". Include screenshots as well.
Good callouts. Right now nothing is built. Once there are screenshots or mockups to show, I will include those.
It is usually more difficult to create a LP with dark mode. I would recommend to start with a light mode color palette.
You can also consider using docusaurus for a LP. It lets you quickly create a LP: https://docusaurus.io
UI nitpick: fix the browser background color for viewing on mobile (from my iPhone at least) as the dark on white is a bit distracting.
Something such as this should do:
<meta name="theme-color" media="(prefers-color-scheme: light)" content="white" />
<meta name="theme-color" media="(prefers-color-scheme: dark)" content="#111827" />
Edit: in your case it seems you have the same dark background for both modes so you can just have one
<meta name="theme-color" content="#111827" />
I'll be happy to make some mock-ups of what it could look like with some love. Do you have some screenshots of your application?
For starters - repeating the same sentence under two different but sequential headings is, um, how shall I say it - a bit unexpected - perhaps you can figure out a way to get the point across without repeating it word-for-word. What I'm referring to is:
🗣️ Know when Reddit is talking about your product, or a competitor
Be notified instantly when a post or comment is made containing keywords or phrases that you specify.
Oof, that's embarrassing. I've fixed it now, thanks for pointing that one out.
The idea is validated, there are 50 tools that do that. Mine is called syften.com. Welcome to the club :)
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Point taken, I've made the input field a bit lighter for more contrast.
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