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4 Comments

Looking for some landing page feedback for Ennie

There's still some work I need to do before officially "launching" it, like implementing a valid SSL Cert, but I figured I would ask for feedback now while I can still implement changes before launching.

http://ennie.co

on February 19, 2020
  1. 2

    Three things that jumped out at me:

    1. It as not immediately obvious what the site was about. Took some time for the first piece of content to load in
    2. It is very dark
    3. For me personally, the copy in the white bar just below the main hero section is much more effective than the copy currently used in the main hero section above it.

    I would swap:

    "Data driven user personas to truly understand your customer

    How do you know who to market your product towards without a data driven user persona? Ennie provides to you a user persona driven by data to help you reach your customer, speaking their language in the places they hang out"

    out for:

    "Find out who your customers really are

    Are your user personas based in fact or fiction? Ennie helps you define true
    user personas based on real data for your product and company"

    I hope that helps!

    1. 1

      @schalkneethling thank you so much! My biggest goal is to have someone immediately understand what it is that we're offering so it's great to know that the copy still isn't clear enough yet. I like the recommendation and think I'll implement it before we officially "launch" :)

  2. 1

    Overall, the page looks really nice @blendful

    Few things to consider

    1. You could add meaningful icons in the second section instead of just numbers.
    2. In the pricing tab, it's difficult to read what's on the hover cards. You could either improve the accessibility of the hover cards or add them as supporting copies for each line. That way you don't even need hover cards.
    3. It would also be great to add some testimonials and case studies/stories once you have them to establish credibility.
    1. 2

      @WeirdoWizard thanks for the feedback! I've been really busy working on fixing bugs and improving the site and web app. I definitely agree about the testimonials and case studies, I want to get those ASAP as well as some other helpful resources. I also agree about the meaningful icons. I'll add that to the list!