Making a #1 Product Hunt Launch for a Non-Tech topic

How I Made a #1 Product Hunt Launch for a Non-Tech Topic

▪ https://www.producthunt.com/posts/sales-likelihood-calculator

Here's the bottom line up front:

It's really just a spreadsheet that I was using as a checklist.

… But I turned it into a little game with a cool retro vibe, because people told me the spreadsheet was so super useful for them to “learn sales.”

I was inspired because I had a screenshot I posted on slack that become SUPER popular even though the text was really small & blurry – people kept asking for better quality.

I couldn't find my original doc, so I used an AI tool to OCR the old image, transform to csv, then threw it on the web & everybody said it was like the best Sales Training ever — even for devs & designers!

Eventually I turned it into a modern spreadsheet & then into a game, to make it more interactive and fun.

I think the moral of the story is:

① Look for what your users / audience actually want. They kept asking me for a better version of a blurry screen shot.

② Take it all the way and turn it into a product, even if the product is simple.

③ Make your first (or newest) product Free if you can. Just make a simple product before you leverage that into a larger paid product.

🔥 You'll grow your audience, position yourself as an expert, and learn a ton along the way.

I'm happy to answer any questions about the mechanics of the Product Hunt launch, what I did for marketing, etc.

Sincerely,

Rowe Morehouse

PS: After you play the game, you can interpret your Score here: https://objections.dog/sales-pipeline-review – It shows you tactics & exactly WHAT TO DO NEXT when you are trying to get your sales prospects to BUY.

--