Many users on my website, but no calls booked
I run Datalyze, an analytics agency. Have worked with 100+ startups. My website is joindatalyze.com
I was recently checking users on my website, and saw that 60 users over the last 30 days come to my contact page where they could directly book a call with me - however, not a single person has booked a call.
I want to get some feedback from real users on the website - is this about the website being off, or design, or something else?
Would appreciate some feedback.
If you’re getting traffic but no calls, check whether the right local keywords and landing pages are attracting visitors. A quick SEO audit can reveal conversion gaps. I use SERPSpur for audits, keyword insights, and site issues.
https://serpspur.com
One thing worth checking alongside the friction and data quality points already here: what happens to a visitor who does not book on that first visit. If someone reads the case studies, gets most of the way there, then gets pulled away, is there any way for you to follow up with them later, or does that interest just evaporate the moment they close the tab. For agency services especially, the first visit rarely converts on intent alone, the follow up after is often where the actual booking happens.
Booking a call is a high-commitment ask, and most of those 60 are interested but not ready to give a stranger 30 minutes yet. Two things to test: put the call's payoff right above the calendar (what they'll walk away with), and offer a lower-commitment option beside it, like "send your site, I'll reply with 2 quick wins." That captures the ones who want help but aren't ready to book.
60 people hit your contact page and none booked. That usually means the friction to take action is higher than the motivation to talk to you. With an analytics agency, prospects often don't know what they need until someone asks the right questions. You might try replacing the book-a-call CTA with a structured intake form that asks about stack, data volume, and current reporting setup. The people who fill it out are qualified. Then you reach out to them directly. That shift changed things for us.
The honest read after going through the full site: your homepage is genuinely strong. The three-cost framing, the method, the case studies with real numbers (CRED -93% outages, VideoTap +52pt) are well above average. So the problem almost certainly isn't messaging. 60 contact-page visitors and zero bookings points somewhere specific.
First, and you'll appreciate this given what you do: is the "60 users" clean data? Bots, your own visits, crawlers, and preview hits all land on contact pages and inflate it. 60 who bounce instantly might be 15 real prospects and 45 noise. Verify the denominator before optimizing anything.
Second, if it's real: the friction lives on the contact page, not the homepage. Common killers are a Calendly asking too much upfront, too many form fields, or a required budget dropdown. A cold visitor who liked the homepage isn't ready to book a call, they want one more low-commitment step.
Third, an intent mismatch: your "free audit" and "book a call" CTAs point to the same page, but they're opposite readiness levels. Someone who'd click "free audit" balks at "book a call." You're funneling low-intent people into a high-intent action.
The test: add a low-friction first step. You already have free tools (maturity grader, tracking plan generator). Route contact visitors into one, capture the email, then the call is a warm follow-up not a cold ask.
What does the contact page look like, a form or a Calendly? And is the 60 real sessions or raw pageviews? That decides whether it's a data or a page problem.