Milestone #1 - I built an AI workforce to run my SaaS in 3 days. Here's exactly what I built and why.
Background first.
A few months ago I was between jobs and used the time to build Crevaxo - a licensing and project management tool for photographers. Got it to MVP, felt good about it, then started a new physically demanding job and immediately hit the wall every solo founder knows.
Product exists. No time or energy to operate it.
I couldn't hire. I couldn't freelance it out. And I definitely couldn't sustain the creative energy required for consistent marketing after long days on site. So I did what any reasonable person does - I spent three days building an AI system to do it for me.
What I actually built.
A three tier agentic marketing system:
Tier 1 - Orchestrator. Single point of contact. Receives briefs via Slack, queries a memory database for brand context, generates a structured task plan, routes to department heads below.
Tier 2 - Marketing Director. Manages the specialist agents, compiles outputs, returns them upward. I never interact with this layer directly.
Tier 3 - Specialist agents. Content, designer, ads, research, analytics, scheduler. Each is a focused Claude API call with its own system prompt and access to a shared Supabase memory database.
The approval flow is non-negotiable. Nothing posts, spends, or publishes without my explicit say. Outputs surface to Slack. I approve or reject in seconds. That's the only thing I touch.
The numbers.
Build time: 3 days of evenings after work using Claude Code.
Running cost for my own use: approximately $10/month for a single product at modest usage.
Projected cost running the full system across all business functions: roughly $200/month. That replaces functions costing $5-15k/month in human salaries.
Time spent managing it daily: under 10 minutes.
What I realised on day three.
The system I built to market Crevaxo was more interesting than Crevaxo itself.
The vibe coding wave is creating thousands of solo founders every month who can build products but don't have the resources to operate them. Nobody has built a proper solution for that - not a chatbot, not an automation tool, something that actually runs the business and asks for approval before doing anything consequential.
So I'm building Ryven. An autonomous AI workforce for solo founders. Marketing OS is live in production on Crevaxo now. That's the only thing I'm onboarding early access users onto - prove it works for outside brands before expanding scope.
What's next - milestone #2 targets.
- Onboarding agent - URL scrape to first approved post in under 10 minutes
- Below the fold demo on the landing page
- First 5 external users on Marketing OS
- Real performance data to share here
The honest uncertainty: whether onboarding can be made smooth enough for non-technical founders. The system works. Getting someone else's brand context loaded correctly from day one is the unsolved problem.
If you're a solo founder hitting the same wall - waitlist is open at ryven.io.
Building this in public from here. Nothing is off limits.
