Data show that in 2017, 17 million creators in the United States earned about $7 billion on a total of nine platforms. However, the real situation is that the real money is only concentrated in the head players, most creators can not rely on this to make a living. In fact, only 3% of YouTube channels earn more than the poverty line, which means that 97% of people are struggling below the poverty line and it's not enough to make a living.
In addition, most platforms supported by advertising, such as Instagram and TikTok, will not share revenue with users. In this case, the only way to cash in is to get a large number of fans and then sell their own products.
Most of the creators still can't make a living on their works. The fundamental reason is that there is a structural problem in the Internet revenue model: the adoption of a free product model subsidized by advertising is not the real market pricing, which leads to the dilution and dilution of the income of most long-tail creators.
Thanks to web3.0, creators can use their future revenue as valuable support to issue tokens, and fans can buy tokens to "invest" in creators and share their future economic success. Free pricing for one's own works by the market. This also opens up an additional source of funds for creators and opens up a new way to interact with fans.
Reach(still in testing) can help the captain of a group to manage their community members (set different titles, motivate their actions) and monetize the community in an easy way. If you are interested or have some suggestions, plz leave your comment.