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More than 3 years since I launched a new product. How am I doing?

by Raz

My new product is called Notocat and it allows customers to manage and write newsletters in Notion, then customize and send them to subscribers. Here's the link: notocat.com

I'm super rusty when it comes to launching a new product and I feel like I'm spending a bit too much time to launch the MVP. A couple of days ago I put the website up with a waiting list so I can push myself to launch faster.

At this point, I'm looking for any feedback the community has on how I can improve the messaging on the landing page or if anything seems unclear with the pricing. Roasting is acceptable here 🔥

Setting the timer ON now. I give myself less than a week to start inviting people in 🚀

Thanks everyone!

Raz's avatarRaz
on April 8, 2023
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  1. 2

    The website looks good, congrats.
    I like the meow@notocat.com email 😸

    I feel like the main headline is more feature-focused than benefit-focused. It could help increase the conversion rate to focus more on what the end goal is – why do people want to manage newsletters with Notion? What makes your solution special?

    HannesJohnson's avatar HannesJohnson
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    3 years ago
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    1. 1

      Spot on! I definitely fall into the trap of explaining the features, not the benefit. I guess I have a classic dev mind. I'll see how I can change this, thanks for the heads-up ✌️

      Raz's avatar Raz
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      3 years ago
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  2. 1

    Love how crisp this looks! Even as a product (although I am not your market), it seems like a great idea given how much Notion fans invest in their workflows. I've seen people really "live" inside their setups.

    A few thoughts that come to mind:

    1. IMO the copy uses the word Notion too many times, especially in the first section that sits above the fold.
    2. I couldn't tell that "This notion page to email" is a button because it does not look the same as other buttons on the page (all other buttons are orange)
    Pratul's avatar Pratul
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    3 years ago
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    1. 1

      Thanks Pratul! Two very good pieces of feedback. I'll use this to improve the page 👌

      Raz's avatar Raz
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      3 years ago
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  3. 1

    I like your LP alot. Congrats. Clean. Bright. In general, first read - copy on point and not over selling.

    • If the process is simple, GIF it so there is no question about 'ease of use'. Principleformac, is a tool I use to animate ideas. I am sure there are others.
    • on LP I would put the trial terms. I had to click to pricing to see.

    Start for free with 100 contacts, then update according to your contacts list

    • Is that unlimited newsletters and the constaint is 100 contacts?
    • or is that 1 newsletter contstraint and 100 contact constraint

    Whatever the trial constraint is, suggest

    • be 500% transparent -- any hidden or unclear constaint breaks trust
    • be generous in trial -- max the time any citizen is giving you by willing to use a trial. make sure if they have gone to the trouble of signing up, that they can truelly experience the value. rare 1 experience of anything can create UX value. There are always quirks, different scenarios... to play with.
    catalystNewbie's avatar catalystNewbie
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    3 years ago
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    1. 1

      Very helpful points, thanks!

      Now that I check the Trial terms everywhere I can see it's not super clear.

      Currently, if on trial, a user can have 100 contacts and can send max 100 test emails. Since this is an email product with someone potentially influencing the reputation of all other customers, I cannot afford to be too generous. But maybe I can think of something 🤔

      Raz's avatar Raz
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      3 years ago
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