More traffic rarely fixes a positioning problem. It usually just amplifies it.

Something interesting came up in the comments of my previous post about traffic problems.
A pattern I keep noticing in early SaaS launches:
Founder launches → gets some traffic → conversion is weak → conclusion: we need more traffic.
But traffic often behaves like a magnifier.
If the positioning is clear, more traffic amplifies success.
If the positioning is unclear, more traffic just amplifies confusion.
1,000 visitors who don't understand the product usually turn into 10,000 visitors who don't understand the product.
The deeper issue is often that the product hasn't found a clear place in the user's current workflow yet.
One question that helps clarify this:
What is the user doing right now instead of using your product?
Not theoretically.
Right now.
In early-stage products the answer is often something surprisingly simple:
a spreadsheet
a Slack message
a manual check
or simply ignoring the problem.
Once you see that behavior clearly, positioning becomes much easier.
Because you're no longer describing the tool.
You're describing the situation it replaces.
And that changes the comparison entirely.
Instead of competing with other tools in the category, you're competing with what the user is already doing.
Which is often nothing… or something embarrassingly manual.
Curious if others here ran into the same thing.
Did better traffic help your conversion, or did the real shift happen only after the positioning became clearer?