MRR update: $22/month from Chrome extensions
MRR update: $22/month from Chrome extensions.
Not where I want to be, but the machine is starting to work.
What changed this week:
- ZenRead v1.2.0 shipped — the #1 issue was silent trial expiration. Zero notifications = zero upgrades. Fixed with chrome.alarms (4 reminders) + post-trial popup.
- CookieJar hitting 2.1% free→paid conversion on paywall (96 shown → 2 paid)
- ReadMark at 5.3% (38 shown → 2 paid)
What's broken:
- Revenue pipeline stopped syncing April 14 — flying blind on actual May transactions
- ZenRead got 200 installs in 4 days, GA4 shows -57% WAU. Ghost installs from CWS algo.
30-day target: $40. Need 1-2 more paying users. 12-month target: $670/month (34x current). Ambitious but I have 17 extensions and finally understand the conversion math.
Building solo, no co-founder. Happy to compare notes with anyone in similar territory.
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How do you analyze your report?
Honest answer: my stack is half-built right now.
What works:
same 3-event schema (
paywall_shown/upgrade_clicked/dismissed) so Ican compare conversion across the portfolio.
What's broken:
line). Still debugging the webhook handler.
issue with Chrome extensions, planning to fix late May.
The non-obvious win has been the unified 3-event schema across the
portfolio. Once you have that consistent, you can spot stuff like
"ReadMark converts at 3.3% but XDetox at 0.2% — what's different about the
trigger moment?" Without it you're just looking at noise per-product.
Curious what you're using? Especially the "noticing what changed
week-over-week" part — that's where most dashboards I've tried (Mixpanel,
PostHog default views) seem to fall short.