Museums Made Easy
We are launching a museums audio guide but "easy": short engaging stories for non expert.
I would love a feedback on the landing page.
Ps. I posted it early but it looks like the link was missing.
Thank you everyone and happy new year!
Cold outreach scales linearly - same effort per reply every week. It's necessary for early traction but the founders who get to $10k+ MRR almost always layer in a compounding channel underneath it. SEO, community, partnerships, or product-led growth.
What's the channel you're betting on to build independently of your outreach?
Hey Sophian, I see from your reply that you're serving two audiences — museum visitors (B2C) and smaller museums wanting to create tours (B2B). That dual positioning is your biggest landing page problem right now, and fixing it will unlock everything else.
The current page speaks only to visitors: "Museum audio guides without the overwhelm," "90-second stories anyone can understand," "Try It Free Online." A museum director evaluating your B2B platform would bounce immediately because nothing addresses their needs. You either need two separate landing pages or clear segmentation on this one ("I'm a visitor" / "I'm a museum").
For the visitor side specifically:
"Museum audio guides without the overwhelm" is a decent headline but it leads with the negative. Flip it to the positive outcome: "See the masterpieces that matter. Skip everything else." That's the actual promise — curation, not just simplicity.
The "4.8 stars" rating below the hero — where is it from? App Store? Google Play? Your own site? Unattributed ratings create doubt instead of trust. Link it or cite the source.
"No signup • No download • No ads" is excellent friction reduction. That's doing real work. Keep it prominent.
The page is quite short. For a free product, that might be fine — but you're missing a critical conversion element: which museums are covered? If I'm planning a trip to the Louvre, I need to know you have Louvre content before I'll click anything. A visual grid of supported museums (with recognizable photos) would be your strongest conversion driver.
The "Listen to a Moment of Art" section with audio samples is great in concept but the page doesn't make it obvious I can actually play something right there. Make the play button unmissable — an embedded audio player with a compelling 30-second sample would let the product sell itself.
Biggest win: add a museum directory section showing which museums you cover, with images. It answers the #1 visitor question instantly.
I do full prioritized teardowns as a service — https://aidenvale3.gumroad.com/l/roast
Would love to hear if this resonates.
Love the niche! Is this targeted at curators or visitors? The headline could be more specific to the buyer.
Thanks for comment!
You are correct the headling could be more specific.
we are both: major museums audio tours but easy and a b2b platform for smaller museums to create their own tours in no time and no tech.