My boss told me to send hot noodz to anyone who purchases… is that even legal?
Memes grab attention, but after after people are done with the laugh do they actually get what you are selling?
Talia put this piece up today and for one it made me chuckle, but it also made a really good point.
... Recounting the story of the time our traffic spiked. Slack melted down. For a brief moment, it felt like we were surfing the algorithm on a flaming pool float. And yet... the sales were meh (not zero, but meh). The landing page we had was a play on the joke and it didn't explain the what of who we are.
That moment stuck with us. Because it happens all the time - something grabs attention, and the follow-through flops. People click, but don’t convert, because the site doesn’t clearly explain the product in those first few seconds. After that post we made a few changes and you can see them in action on our new landing page.
It’s funny, but it’s also a cautionary tale. Attention is great. But clarity is what turns attention into action.
👉 Here’s the post if you want the full story.
Would love to hear your stories:
- What do you when traffic spikes?
- What lessons do you have for others when that happens.
- If you’ve had a “wait, what do we do again?” moment after a viral hit did you actually have any success with capture
*Also: yes, we are still offering that discount. Use code HOTNOODZ to save 10%, and yes I will make Talia send you noodz
