My gumroad dashboard has a checklist. "make your first sale" is still unchecked.

gumroad has this getting started checklist when you open the dashboard:

• welcome aboard (done)
• make an impression (done)
• create your first product (done)
• get your first follower (done)
• make your first sale (not done)
• get your first pay out (not done)

ive completed 4 out of 6. the two that matter most are empty.

26 products listed. SEO tools, chrome extension, lead lists, PDF templates, data products. the product catalog is extensive. the sales counter is zero.

what the checklist doesnt tell you

gumroad makes it easy to create and list products. thats the trap. you feel productive listing product after product. but listing isnt selling.

the checklist should really be:

• find someone with a problem (hard)
• prove you can solve it (harder)
• get them to pay you (hardest)
• THEN create the product page

i did it backwards. built 26 products, then went looking for buyers.

what im doing now

1. free sample: 50 agency contacts for $0 to prove data quality
2. content: 51 IH posts driving awareness
3. cross-listing: payhip and etsy for organic discovery
4. focus: one product ($19 lead list) instead of 26

free sample: https://vemtrac.gumroad.com/l/blole
the $19 list: https://vemtrac-outreach.pages.dev/leads

whats YOUR gumroad checklist missing?