October was a pretty bad month for me. Within only 4 weeks my app rating changed from 4,5 stars to 4 stars. I am very demotivated because it has a big impact on the success of my app.
But it is not the 1 star ratings per se that concern me but the additional amount of 1 star ratings and the 2 or 3 star ratings.
A few examples:
This month the number of 1 - star ratings increased by 300%. But there is actually no reason for this. There was no big app update. I've read that competitors often use this method and rate other apps badly. Since my app is in the top 10 and a growing competitor for the established apps, I could imagine this by now. It is especially noticeable that the previous 1-star ratings always came with a short text and the user wrote what he finds bad. But in the last 4 weeks there were always bad reviews without text. So something is fishy here...
But one thing bothers me even more...
I get a lot of 2 or 3 star ratings and users then write something like "I love this app" or "It helps me a lot with my diet" in the text. I just do not understand it. If you like an app and you write it that way, why do you only give 2 or 3 stars? Are they perhaps bots?
I reply to every review and offer to send me an email so I can learn more about it and make the app better. But almost nobody does that.
Have you ever experienced something similar? How can I perhaps better deal with these (unjustified) negative reviews and improve my overall rating again?