My PMF path, a summary of two SaaS projects

Start by clearly defining your PMF metrics
The following stages will be followed

idea stage (verify whether the need for an idea really exists)

1. You found a certain requirement under a certain type of user, and you found that this requirement is ubiquitous
2. Convert this requirement into a value that you can provide through abstraction
3. Look for similar companies that deliver the same value to customers as you
4. Find your difference in value and polish the unique value you can offer

MVP stage (verify whether the requirements can be productized - there is a certain universality)

1. A large number of customer interviews to verify whether the value is established
2. Output a product prototype that is closely related to the value you provide
3. Keep making changes until someone is willing to use this MVP version of the product

MMP stage (complete the verification of product value and target users - there is a market)

1. In-depth communication with your internal test users to ensure that everyone recognizes your value and finds the direction of continuous development (this needs to be closely matched with your target users)
2. Whether the value you provide can generate willingness to pay, and a lot of communication with customers to verify this
3. Continuously adjust your value delivery to make it more compatible with the target user, and can greatly improve the customer's willingness to pay (if the target user is correct, the user will not give up paying because of the value you provide, even if giving up paying also because of other factors)
4. Complete the minimum saleable product of this MMP (if it continues to fail to complete this link, return to the MVP stage to readjust and enter the MMP again)
5. Improve product experience, onboarding, documentation, etc., and officially launch it to the market

Early GTM | Almost 0 Budget - (Complete the verification of the channel where the target user is located - user channel fit)

1. According to the user portrait in the previous stage, output the content, covering the whole network and all channels
2. Identify the highest converting content channels
3. Conduct specific analysis on the channel with the highest conversion rate and make exclusive content output
4. Do paid promotion on specific channels
5. Invest in SEO resources, invest in SEM

until the PMF metrics you define are complete