Naming your product a negative word

The project I've been working on is called Kollood

It's pronounced exactly like how you would say "Collude", which I would classify as more of a "negative" word.

My question is whether you believe a negative word or a homophone (a word that sounds the same) could negatively impact your product.

Negatively impact in terms of the perception of the product, the brand, etc.

I'm curious what your thoughts are, or if you've launched a product in a similar position.

So please leave a comment below 👇