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40 Comments

Need feedback on my saas as a service landing page

So basically we create great quality saas at a monthly price, for anyone looking to create saas products, without the headaches of managing developers and gaining technical knowledge.

Need feadback on the landing page, please help.

Thank you in the advance.

Edit: to clear some confusion, the pricing and products descriptions are not real, the products are real, pricing is just a place holder, our real pricing will be $2500 per month and $5000 per month, some functionality might not work because it is just a figma design for now.

https://www.figma.com/proto/LOYfha2O5kwsD3RSGsu02D/servelog?type=design&node-id=69-28&t=7sMJ6JM9isS6RKhJ-0&scaling=scale-down-width&page-id=6%3A20&hide-ui=1

on February 11, 2024
  1. 2

    Hey, Toshitgarg.

    Really nice design, I think it looks pretty good.

    Here are a few things I'd address:

    • I think your brand name is a little clunky and hard to pronounce. Generally, English words that end in "logy" have an accent in the syllable that precedes it. Think: ophtalmólogy, pathólogy, etc. Not always, but often. This makes me want to read your brand name as ServéLogy, but I'm not 100% sure, whether it's that or ServeLógy.

    • There are constant switches between title case and sentence case across the site. One headline is: "Don't let SaaS development...", and the other is "See How We Build...". It's best to choose one and follow this logic across all copy and brand collateral. More authoritative brands use title, more casual ones—the other. Use whatever works for you.

    • Considering that your logo has serifs and it's on the colder, more professional side—I think you should use title case across the board. However, your logo's visibility and stucture feels a tad off. I can barely see the brand name under the logo. Consider making the text larger.

    Overall good work, and good luck.

    Shameless plug incoming: in case you need any assistance with your brand name and identity, check out Zlipa, that's what we specialize in.

    Cheers!

    1. 1

      We will work on these points, thanks a lot.

  2. 1

    Very clean and neat design! Well done

  3. 1

    Who says you're a trusted partner?
    Get rid of all that garbage, it does no good in marketing.

    Keep your marketing verbiage to a 6th-8th grade word level. Don't tell people that you're trusted, use social approval to prove that point with reviews, testimonials, video testimonials, "over 2,000 happy clients"

    Change the headline to something as simple as "We build SaaS Ideas, and scale them as you grow"

    Get directly to the point in your messaging.

    Tagline "ServeLogy offers your dream team of experts at an incredible price"

    Really, where are the experts? I don't see one on your page, if they're really experts then you'd be proud to show off their credentials and previous accomplishments.

    "Don't let Saas development road blocks stop you"...I'm for getting to the point here with "Focus on your Vision, leave the development to us"
    Then explain how you do that in a paragraph.

    Anyway, I really like the color scheme, the design looks good too. This business model, you're going to be dealing with a lot of broke people trying to get you to work for a percentage.

    I have 15 years marketing experience and wanted to help you with the content for the site, you may agree or disagree but good luck on your venture.

  4. 1

    Anyone who knows what a SASS means is not going to pay a consultant to build it. They either will do it themselves or know people who can and will give them equity. Founding a new company is not something you outsource.

    I think you should go back to the business model and refine that.

  5. 1

    Wow, your design looks really nice and friendly! I love the clean layout and the color scheme you've chosen. It definitely gives off a professional yet approachable vibe, which is perfect for attracting potential customers interested in creating SaaS products without the hassle of managing developers. I'd be happy to provide feedback once the page is coded. Keep up the great work!

  6. 1

    Happy to provide feedback as soon as you launch, it is hard to give you feedback from a static image, but so far so good, looks professional. Good Job. Congrats.

  7. 1

    Looks good mate. Would be nice to emphasise examples of where you’ve delivered for other clients. That way your users have confidence you can deliver for them

    1. 1

      The 3 products mentioned are all created by us

  8. 1

    Interesting service offer.

    I'm confused to see 4 CTAs. In the first section, I can choose between pricing and starting a project. I would use none of it as the main CTA if you're specializing in high-quality, expensive service. If you offer a low-cost product, "start a project" may work. But I never saw "pricing" as the first CTA on a site. Below, there are some more CTAs ("know more", "schedule consultation", "get started now..."). For us, it worked really well to choose only a main and a secondary CTA. We repeat the CTA several times, but it's always the same CTA with the exact same wording.

    In addition, I advise checking spelling mistakes on your website (f.ex. errors in the headline of the FAQ, several words in the FAQ answers mistakenly written together, and so on ) to make sure it makes a professional impression.

    I hope I could offer some help.

    1. 1

      Already working on these changes, will be sorted soon, thanks a lot for the help, the functionality and spelling mistake will be fixed as this is just the first design.

  9. 1

    Complementary color scheme and clean, easy design. Only thing I'd correct is maybe the font is a little too small and crowded, especially in the What Sets Us Apart section. Otherwise, everything looks good

  10. 1

    Your prices are listed $12,99, $22,99
    The comma should be moved
    $1,299 $2,299

    1. 1

      Yes these are placeholders for now, I was talking about only the design for now.

  11. 1

    Biggest thing jumping out at me: wasn't very clear what you offer, and the design doesn't support that message. It does look very professional, but I think having a clearer "We have this - for you" would be important. Then designing around that message.

    Examples (that may not apply to you, but the fact that I can't quite tell could be an indicator):

    1. "We build the SaaS Prototype for your idea, at your budget" - target project-based low budget non-technicals.
    2. "Accelerate your path to Minimal Loveable Product" - target maybe technicals that are stuck in the weeds, want consulting so to speak.
    3. "Hire your entire dev team in one go" - target funded founders that need a flexible Dev Agency to do end to end engineering.

    Maybe you want to target all these examples (and more) but that could be challenging.

    1. 1

      Yes we are trying to target all 3, I think we want to focus on 3 mainly.

  12. 1

    Overall good clear design, at first glance though I'm not a 100% clear what the product is, maybe as I don't have a tech background. I'd also increase the button font size and reduce the heading font size. Good luck!

    1. 1

      Thank you very much :)

  13. 1

    Overall the site has a nice look to it :) --- A couple things that stood out to me:

    • Font size for buttons and body text are a couple sizes too small
    • The value props for what makes you stand out need to be more tangible imo. It's difficult to read them and know how to compare to other dev shops. What are the actual deliverables for a client? How quickly can you deliver?

    At first glance, it's not super clear what someone would get for their money. Good start though!

    1. 1

      Sure we will work on these points, thank you very much for the feedback :)

  14. 1
    • The logo needs some work. There’s something off about the S. Is it flipped? Is it distorted in some way? I’m not sure what’s going on but it just seems off. The serifed choice doesn’t seem to work well with the industry you’re targeting—or, at least, the way it was designed makes it look more like a lawyer firm than a productized SaaS dream team. From an easy of use aspect, it would probably make your life easier if the logo was horizontal rather than vertical in this context. The way it is now forces the header to be larger (font sizes, height), which creates a weird hierarchy with the rest of the page.

    • There are some baseline alignment issues with some of your buttons. The texts seem not centered vertically by 1px or 2px. This might be an optical alignment issue; sometimes it may be mathematically correct, but optically looks a bit off. Make sure to double check these—again, can be fixed more easily at the development stage but those details tend to carry over so I would pay attention to them sooner than later.

    • The tilted arrows in some of the buttons not only are inconsistent with the rest of the design, they are not aligned and look off somehow. I would choose a single style and stick with it. I prefer the non-tilted ones because for some reason I associate tilted arrows with external websites. You def don’t want people leaving your page.

    • I noticed too many CTAs on this page. Just before the fold on desktop there are at least 4, and 2 of them sharing the same weight (the phone number and the start a project now). Which one is the most important? This is the one that should be bold and blue.

    • I would put some work samples upfront. I invite you to think about the structure in this order: What do we do (you did it already, good!) / some brief context (you did that too, nice) / call to action (I would suggest choosing only one, like “start a project now”) / some work samples already (bring that block you have down the page here), then the rest (what set us apart, pricing, about us, FAQ, etc).

    • Fix grammatical errors and spelling issues. I’m not an expert in this, but any mistake in here will throw any potential customers off. I know this is just a mockup, but it’s very easy to overlook this later when it gets developed. Correcting them now can also give you insights on copy improvements and potential design adjustments that should follow them. It’s a good exercise to do early on.

    Good luck and thanks for sharing your work!

    1. 1

      We will fix all of this, thank you very much for your feedback.

  15. 1

    I think “See How We Build Winning And Successful Products” is a bit of a mouthful. How about something more punchy - “We Build Winning Products”

    1. 1

      I agree, we will do this

  16. 1

    I really like the design!

  17. 1

    Few design suggestions from my side:

    1. I'd fix logo a bit - make it bolder or change orientation. "ServeLogy" is a bit too thin/hard to read, make it bolder and move next to the S icon.
    2. I don't understand what are "#3" and "#4" marks in "Product We Build" section. If there needs to be some result proof, I'd put it below the text and make that badge horizontal.
    3. Arrows at the 2 CTA buttons look weird and displaced, I'd have them horizontal and centered in circles.
    1. 2

      Thanks a lot for your feedback, I have taken notes and will implement them.

  18. 1

    I think overall it is structured very well and flows nicely for a landing page. Some text could be brightened for better contrast. Maybe add a stronger value proposition CTA.

    1. 1

      Thank you for your feedback, we will add stronger CTA.

  19. 1

    Overall it looks good. Text is a bit small though and you've got a few grammatical errors. Also the FAQ buttons don't work for me (on Chrome, on a Macbook).

    Biggest issue in my mind is, if I'm going to hire a company to build me a SaaS, I need to be extra certain they can deliver. So, I need to see examples of your work + testimonials. Also, your cheap pricing scares me away.

    Best of luck to you!

    1. 1

      That pricing is just a placeholder 😂 saas can’t be this cheep, the buttons are not working because it’s just a figma design for now, we have already displayed our work.

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