New Dashboard, OFUX & Ask AI – What We Just Launched at Traffic Torch

Three audits. One dashboard. AI-powered fixes. All free.

By Ylia Callan | Septy 2026 | 5 min read

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We just shipped our biggest update yet – a complete overhaul of the Traffic Torch dashboard, a new all-in-one audit tool called OFUX, and an AI assistant that actually gives you straight answers.

Here's what we built and why indie hackers should care.

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The Problem We Were Trying to Solve

We had 15 individual SEO, UX, and AI-search tools. They were powerful, but they lived in isolation. You'd run an SEO Intent audit, get a score, then run a UX audit, get a different score, and try to piece together what it all meant.

It was fragmented. And it wasn't helping people take action fast.

We needed a single place where you could see everything – your analytics, your audit scores, your history, and what to fix next – all in one view.

So we built it.

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The New Dashboard – Your Central Hub

The dashboard is now the command centre for everything Traffic Torch does. It brings together:

• GA4 and GSC data – sessions, users, clicks, impressions, CTR, and position, all displayed in real-time cards.
• Quick audit form – run any of the 15 tools on any URL instantly.
• Audit history – every scan you've ever run, saved and searchable.
• Tools grid – one-click access to every tool we offer.
• Settings and integrations – connect your analytics accounts, manage billing, and update your profile.

It's designed to be the first thing you open when you want to check your site's health or dig into a specific issue.

The layout is simple:

• Horizontal tabs across the top: Dashboard, Audits, Analytics, Real-time (Enterprise), GSC, Integrations, Upgrade, Settings.
• Each tab gives you focused access to that data or feature.
• The whole thing is responsive and works on mobile, tablet, and desktop.

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OFUX – Three Audits, One View

OFUX stands for Online Findability & User Experience. It's our new flagship audit tool that analyses any webpage across three critical pillars in one screen:

1. UX Health

• Readability, navigation, accessibility, mobile/PWA, performance proxies.
• Flags where users get stuck or leave.

2. SEO Intent

• E‑E‑A‑T signals (Experience, Expertise, Authoritativeness, Trustworthiness).
• Content depth, schema markup, on-page SEO.
• Answers: "Does this page deserve to rank?"

3. AI Search (AEO)

• Answerability, structured data, scannability, conversational tone.
• Optimised for Perplexity, Gemini, ChatGPT, and other AI answer engines.
• Answers: "Will an AI engine quote or cite this page?"

How it works:

Enter a URL, click "Analyze OFUX," and within seconds you get:

• A 0–100 score for each pillar with a colour-coded ring.
• A detailed breakdown of every metric, marked pass/average/fail.
• A "Full Results" button that takes you to the dedicated tool page for deeper analysis.

OFUX runs entirely in your browser. No data is sent to our servers. It's privacy-first, just like everything else we build.

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Ask Traffic Torch AI – Your Personal Assistant

This is the feature we're most excited about. We've integrated a lightweight LLM into every tool page and the OFUX dashboard.

What it does:

After running an audit, you can type a question like:

• "Why did my UX Health score drop?"
• "How can I improve my AI Search score?"
• "What's the fastest fix for my low E‑E‑A‑T signals?"

The AI responds with:

• Context-aware advice based on your actual results.
• Step-by-step guidance for the specific issues your page has.
• Honest answers – if it doesn't know, it says so. No fake advice.

What the AI has access to:

• Your latest audit results – all scores, metric statuses, and failed items.
• If you've connected GA4 or GSC, it also sees your real analytics data (sessions, clicks, bounce rates) and can correlate them with audit findings.

It does NOT have access to:

• Your personal data, browsing history, or anything outside the audit context.
• Your content for training – none of it is stored or used for anything except answering your question.

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Why Indie Hackers Should Care

You're building something. You need to be findable.

But SEO tools are either:

• Too expensive for bootstrappers.
• So complex you need a specialist to interpret them.
• Data harvesters disguised as "free trials."

Traffic Torch is none of those things.

Here's what you get for free:

• 3 audits per day (all 15 tools).
• Full OFUX analysis.
• GA4 and GSC dashboard (with demo data to explore).
• 5-audit history.

Pro plan: $6/month – 25 audits/day, 30‑day GA4 data, CSV exports, priority support.

Enterprise plan: $68/month – 300 audits/day, real‑time analytics, custom date ranges, dedicated support.

We keep prices honest because we know what it's like to bootstrap.

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The Tech Stack

We kept it lean:

• Frontend: Vanilla JavaScript, Alpine.js, Tailwind CSS – no React, no Next.js.
• Hosting: Cloudflare Pages and Workers – free tier handles everything.
• Analytics: GA4 and GSC integrations via OAuth – your data stays yours.
• AI: Lightweight LLM wrapper – no data sent to training models.
• Deployment: GitHub + Cloudflare – one-click deploys.

The whole thing loads fast, works offline, and costs almost nothing to run.

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What's Next

We're already working on:

• More AI features – deeper integration with audit data for even smarter advice.
• Custom alerts – get notified when your scores drop or a new issue appears.
• Team sharing – share audits and dashboards with your team or clients.

But the foundation is solid. The new dashboard, OFUX, and Ask AI are live and ready to use.

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Try It Yourself

It takes 10 seconds. No login required. No tracking. Just results.

👉 Try OFUX Now →

Already have an account? Open your dashboard →

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Want a Deeper Dive?

We wrote a full help guide covering every feature in detail – dashboard tabs, connecting GA4/GSC, using OFUX, and getting the most out of Ask AI:

📖 Pro Dashboard, OFUX & Ask AI Help Guide

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Share this if you found it useful!

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About me: Ylia Callan - founder of Traffic Torch. We build privacy‑first, client‑side tools for indie hackers and bootstrapped founders. Find me on LinkedIn or X.