Newsletter feedback. 1 or 2 audiences?
Hey Everyone!
Alright, so I am sending a newsletter that shows how to apply a colour palette through a design system every 2 weeks. It belongs to https://www.colorsandfonts.com/newsletter.html .
This audience has 590 subscribers.
Then I decided to send something else once a week. Is also related to design systems.
My question is:
- Should I have 1 or 2 audiences ?
In my opinion, both ways are fine because it will add value to existing audience.
What's your opinion?
Thank you so much guys !
Survey your audience! Ask if they'd be interested in reading about your new topic as well.
If the response is overwhelmingly positive, then you have your answer.
If it's not, then break it into a second newsletter / audience and cross-promote. Having two audiences is a bit more overhead, but it does provide an opportunity to do some cross-promotion and learn about the different audiences in your space.
True that. I should have thought about it. Thank you for taking your time Grafton, very kind.
Happy to, good luck!
Cheers !