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📝 Notion Templates: Building in Public, $100,000 in 1 Month, Micro-Templates

In this Trends.vc Report, we talk about 1:1 onboarding, freemium, all-in-one templates, micro-templates and more.

🔍 Problem

You need to organize your life and work.


💡 Solution

Notion templates help you manage notes, tasks and projects. All in one place.


🏁 Players

Notion Templates


🛠 How to Build Notion Templates

  • Offer micro-templates. These are simple templates that focus on 1 job-to-be-done.
  • Find inspiration in others’ work. Take the guesswork out of what to build.

🌱 How to Grow Notion Templates

  • Offer freemium templates to lower customer acquisition costs.
  • Offer free templates as lead magnets to build an email list.

💰 How to Monetize Notion Templates

  • Offer one-time pricing to lower buyer fatigue.
  • Build custom templates for a fixed fee.
  • Upsell a 1:1 version with personalized help. Done-with-you is more valuable than do-it-yourself.

🔮 Predictions

  • We’ll see more custom widgets for personalizing Notion templates.
  • Blocs offers Pomodoro, water and habit trackers.
  • Notion Plus offers dozens of widgets for custom templates.
  • Widgets.so helps to boost productivity with custom widgets.
  • Kairo Notion Blocks offers colorful time, habit and goal tracking widgets.
  • SaaS products will be inspired by Notion. They will try to be as simple and elegant.
  • We’ll see more all-in-one templates. These are operating systems for your work, business and life.

😠 Haters

“Templates have limitations. It’s better to find a SaaS for your needs.”
Most SaaS are closed-source businesses. They too have limitations. But you can’t tailor their interface to your needs.

“It’s hard to differentiate.”
While the core is the same. You can add a “service” to stand out. It’s harder to copy a 1:1 call, cohort-based course or community.

“These templates are easy to clone.”
Second Brain is a popular template type. Easlo sold 4,640 copies. Thomas Frank made $760,000 with Ultimate Brain. Simon sold 1,902 copies of the Life OS bundle. Do not fear the competition. Distribution is what matters.


🔗 Links

  1. Making $500,000 with Notion Templates • The thread behind this report.
  2. Building a Report on Notion Templates • The tweet behind this report.
  3. Selling Notion Templates • Beginner’s guide on making and marketing Notion templates.
  4. $100,000 MRR Selling Notion Templates • Thomas Frank talking about building and marketing Notion templates.

📁 Related Reports


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on March 12, 2024
  1. 1

    Thanks for sharing! Interesting point of view. Currently looking for a new skill to learn and share, maybe Notion template is the one. Will think about it!

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