Novo - business banking for small businesses, entrepreneurs, freelancers, and side hustlers - looking for feedback :)
We're working to improve the business banking experience for the little guys, the ones who don't have VC backing but need the same amount of support, the ones who work hard every day to make sure their business keeps on moving, and even the ones who have some work on the side.
All in all, most business banking options aren't suited for these types of users, and we want to change that. Feedback welcome on our website (https://banknovo.com), onboarding application (https://onboarding.banknovo.com), mobile application (Novo in App & Play Stores), and anything else you feel like tearing apart.
- Will Harlow
So I was actually blown away with the site! One thing that stuck out to me was that I didn't understand what type of accounts you guys are offering. For example if I go to Key Bank theyll tell me all the types of Business or Personal bank accounts I a can open, the cost, interest rates, etc. I didn't see something like that, even if you only offer one account type it would be good to know that and maybe even see a comparison to other banks. Hope this helps.
Awesome, really appreciate this feedback! Totally agree and is part of the next version of the homepage.
I use Azlo for my business. I'm guessing you guys are similar to them?
Similar product, yes. They offer some products that we don't -- like invoicing -- and we offer some that they don't -- like integrations with Zapier, Slack, and a few others.
The other main difference is their model (which matters to some customers) in that they majority owned by a large bank (BBVA), and we're an independent technology company with a direct relationship with a bank, which we believe gives us better flexibility with product partnerships and technology development. Happy to chat in more detail if you'd like!
Looks as good as can be, but some comments on content:
.. "Revolutionizing" is legendarily over-used cliche, and if you use it, you damn well should provide some impressing evidence for it. But actually none of your three points were even interesting, let alone "revolutionary". Last point ("accepted world wide") killed any revolutionary credibility: I've never had credit/debit card that cannot be used worldwide.
.. "Transparent pricing" doesn't actually link to pricing, and there is no "pricing" link in menu either, so the pricing doesn't seem that transparent if i cannot even find it.
.. "What is Novo" section doesn't directly answer what is Novo, it starts by telling who it is for and then features. You've made earlier perfectly clear what Novo is so that is not the problem, but when your title is "What is" question, it creates dissonance when you don't answer the question you asked.
.. "Apply for..." section doesn't provide information who can apply, or link to that information. Most critically, almost all US banks require international founders to visit the bank physically when opening account, and you don't provide any info whether this is the case with Novo. Or if you even accept non-USA companies?
So, looks great, but actually the content is not that impressive and didn't answer my questions.
Hope this helps & best of luck
🙌 appreciate the in depth review. To hit on your points:
Aside from the comments in your post, what other questions did you have about the product that were not answered on the page?
Again, REALLY appreciate this!
Hey, just a quick reply:
.. Instead of "What is Novo" I think better topic would be "Why Novo is Unique" or "Why Choose Novo".
.. When i said "didn't answer all my questions" i was primary referring to the pricing and the in-person know-your-customer legislation thingy for international founders.
Good luck!
Holy crap, all your stuff looks so nice and professional!!
If I had to nitpick though:
• Your teal "getting started banner" that pops up covers up some of the main menu, and the floating menu entirely.
• At bottom of landing you have both Norton and McAfee labels but the landing SSL cert is Let's Encrypt, might be completely unrelated though so feel free to ignore this, just something I noticed.
Awesome! Thanks for the feedback.
Hope this helps!
This is awesome and exactly something I'd want to use. However, I couldn't find any information about pricing. Any information on that available?
Hey yj -- great thing to point out and 100% something we should highlight higher on the page. Novo's totally free to use. Also, we're totally transparent on fees.
Basically, the only instances where you'd see a fee hit your account is if you tried to spend money that wasn't in your account (insufficient or non-sufficient funds charges), but those hardly ever happen, and we'll let you know if you're getting low.
You can see our fee schedule here: https://banknovo.com/assets/documents/novo-fee-schedule-july-18.pdf
I am developing a similar project here in Brazil, I would like to take some questions with you, would it be possible?
Happy to chat! will@banknovo.com
What great looking idea I think the best project for todays requirements about banking by the way you can see some banking comparisons here.