One Gif to Explain it All - or Maybe Not?

First impression it's not responsive and doesn't look good on a 1080p screen. So to mimic my real-life behaviour, I closed it.

Well gif is nice and vivid but it's useless I would say. It's really complicated to understand what's going on there. Explainer video would be better there, but the good one! And yes I know - they are too expensive for early phase MVPs and bootstraped startups.

The only and the best way to explain how your concept works is just build clear "how it works" page, listing the usecase you're dealing with, covered with step-by-step snippets with clear and short descriptions + illustrations.

I don't agree that people don't read what you want them to read. If they don't probably you're targeting wrong audience? Right people, usually read, because they're curious in any new/better possible solution to their problem, the question is how clear is your explanation and how to measure that.

I had to watch the GIF a few times to "get it" - I think this might have to do with calling them "Landing pages" maybe I'm biased because I think of a landing page as something for a product/company but you're using them for recommendations? (I think)

But the GIF is super cool though