Please criticise my product landing page
My product FreelanceStation is seeing little conversion from visits to downloads, so I think the landing page is not working. I had a different page a month ago, simpler and with less colors, so I’m unsure if it’s just a slow month or my change is worse.
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Hi, I think too that the colors contrast is off (purple and blue uptop). Also, I think the arrangement of the software features is kinda confusing both logically and visually (aligning the text with the feature may work better).
If I were you I'd take down the "about x software" and add gifs for the features to give the end user a better idea of what this is all about. And maybe add some testimonies or tweets from previous customers.
I think the software itself is pretty neat, it just needs better presentation. In conclusion, I'd say A/B test the heck out of everything, eventually you'll find what's working for the majority of your customers. Good luck!
Thank you! I’ll revert part of the design to the previous one, which I actually liked more and also improve the layout, perhaps simplify the feature descriptions.
This comment was deleted 2 years ago.
Thank you! I guess you are right. The older more Apple like converted better I suppose.