Please roast our landing page

I ran your website through my validation tool (ValidBot.com) so I could share the report with you.

A few things stand out to me:

1. Your website doesn't load with the www added to the front (www.fina.xyz) so you may be losing some traffic because of that.
2. It is missing some security headers that are easy to add and can protect your users.
3. The page loads quite slowly. Try lazy loading some resources that aren't needed for the first paint.
4. Your domain is missing DMARC DNS records. If you send email from your domain, you should add these records (and DKIM) so that your emails are not going into your customer's spam folder.

You can see the full report here: https://www.validbot.com/report/3b5cb26d5ffd0b49653563ebfa3c29a3d

Feel free to repeat the test once you have fixed some of the issues. And if you have a chance to test ValidBot and send me some feedback in return, I would appreciate it greatly!

My first impression is that the website is painfully slow. It gets a C-77 speed rating and even that seems too high, because after the website is technically loaded, it just shows blank white page with a loading animation.

I have no idea why there is a frog wearing hat and holding a baseball bat landing from a UFO on the front page. It is very weird. I literally cannot even.

The blur effect on your main CTA button makes it look like it's disabled, because this product is not yet available.

"Finally something I can customize to MY situation. I can track & analyze anything I want in less than 5 clicks." is a quotation under the weird animated UFO frog. But it doesn't say who said this. Is it the frog talking to me? What?

I clicked the embedded Youtube video and it's like a rave party with things moving on the screen way too fast with tons of effects. I feel like I need medicinal cocaine to understand what is going on here. All of the strobe lights and font effects make it very difficult to focus on what you are actually trying to say in the video.

"What are you waiting on?" reads a bit awkward. A more common way would be "What are you waiting for?"

There are also typos here and there, for example, "Bank-level secuirty"

I think there are way too many choices made on this landing page with visuals and effects as the top priority, instead of a clear pitch and the product as the top priority.

I clicked through many of the pages just to see the wide and wild array of all the effects going on in each page, totally ignoring the actual content or the product.

In one page, you pitch that I will "feel clear". I feel very confused, actually.

There are so many confusing things, it's even hard to pinpoint all of them. For example, in the FAQ area, the very first question is not even a question. While this by itself is a minor thing, similar, small confusing things seem to be everywhere, and they are mixed in with a ton of visual effects, animations and weird UFO references that honestly don't add any value to the user, on the contrary, they just make everything look and feel weird.

I think this this is a some kind of personal financing app but honestly, I feel very confused after browsing through this website.

Love the UI!

I agree with the other comments here.

I would add I think you could spell things out a bit more for me on the landing page. All I'm really understanding is I plug in my bank data and I get "metrics" and "reports".

You could say something like "Automatic 12 months projections straight from your bank feed" and that's more interesting to me because I can say; Wow, I can now do my projections with no effort? That's really cool!

Just straight up tell me what your app can do for me and I think that'll be more successful.

besides site slowness, BUILT TO TURN EVERYDAY ENTREPRENEURS INTO FINANCIAL WIZARDS, is too much text to be that small.

You could have that in the main header and make that bigger, and change the small text above to something shorter.

something like -> "Turning everyday entrepreneurs into financial wizards with custom financial tracking."