Please roast this website
Please, roast this website: https://reinvest-site-git-master-reinvest.vercel.app/
We are iterating on the design and copy and need some feedback before we get to the next iteration of our clean up. I want harsh yet honest feedback. Anything helps from confusing copy, to poor design or IA.
-Your hero section shows an awesome example of the app which is then hidden on load
-You say Real Estate ownership is Key (love the pun) but you don't explain why or what you mean
-When I scroll on desktop it acts weird like jumps up and down
-The second section provides no new info and seems like a re-hash of the first but with less text
-Third section header means little on initial reading
-The last line of the paragraph in the third section should be in the first section (it actually explains what you do as a startup, which is what you should tell people at the start)
-The stock-like photos are making the brand feel generic I'd suggest better aligning the emotional vibe across images or getting a few more images of sustainable communities instead of random people and cool-looking condos (which I don't think are sustainable upon first impression)
-The fourth section means little without numbers or tying features to emotional benefits
-The fifth section should be the 2nd or 3rd section
Hope this helps!
Thank you!