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Please tell me what's wrong with my landing page

by Lena Krzemieniewska

Hello folks! Our free content landing page gave us big dissapointment - we're sharing free knowledge about marketing tactics and even though the traffic is big and well targeted, we don't see sign ups to the platform to get your free content. Can you please share your thoughts about this site and how can we improve it? How can we more effectively convince people to sign up? What will work for YOU?

https://www.digitalfirst.ai/100-tactics

Thanks for every insight given!

Lena Krzemieniewska's avatarLena Krzemieniewska
on January 31, 2022
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  1. 1

    Ok, Here is my comment: The USP in your landing page is very generic -" for efficient marketing strategy".
    Ask yourself this question, why would anyone want to use an efficient marketing strategy? What are they getting out of it?
    That could be your specific benefit; you can add it as a USP.

    GrwthPartner's avatar GrwthPartner
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    5 years ago
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    1. 1

      Thanks for your feedback @GrwthPartner! Which one would you choose? Are those even better according to you?

      1. Free 100+ tactics used by the best Startups and Growth-hackers to replace your advertising agency!
      2. Free 100+ marketing tactics will finally cease to be a secret hidden by advertising agencies.
      3. Free 100+ marketing tactics used by the best Startups and Growth-hackers to power your digital marketing like never before.
      Lena Krzemieniewska's avatar Lena Krzemieniewska
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      5 years ago
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      1. 3

        Try to be specific in terms of actual value( leads generated,Money Saved,Time saved by automating this template). Something like "Free 100+ marketing tactics used by the best Startups and Growth-hackers to generate 10X leads and Scaleup in 6 months or less"

        GrwthPartner's avatar GrwthPartner
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        5 years ago
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