Please vet my startup idea and beta tester landing page

Hey Matt, congrats on the venture, looks great - here is some feedback I'd have for the site:

• The testimonials on the site could benefit from more consistency with the target audience. Maybe consider creating a separate section for trainer testimonials to avoid confusion.
  • There is a testimonial from a trainer about how it helps her manage her clients which was a bit confusing at first glance (especially since it was in a high-visibility spot)
• It would be helpful to shed more light around who is actually creating the personalised workout routines and their qualifications. Could add information about the credentials of the trainers creating the workouts. Also, might consider using a qualifier like "certified" or "expert" in the subhead to help reinforce the expertise.
• I think highlighting the unique benefits of the service compared to other options in the market would be valuable. The fitness app marketplace is competitive so I might consider adding a section that compares Fitfeed to other fitness apps or personal trainers.
• You could simplify the header and subheader a bit to make it them more concise and impactful. Ex. you could get rid of the current header and replace it with a simplified version of your subhead’s first sentence. Then use another sentence to drive home other benefits.
• Simplifying the CTA away from pre-alpha would make it more accessible to a wider range of non-technical users. Also it isn’t explicitly clear what’s included in the pre-alpha version pre-signup.

Hope this was helpful. Overall, great job on the landing page!