PointFive Unveils Pointer, an AI Agent That Makes Cloud Cost Management Conversational

Managing cloud costs is notoriously complex. With multi-cloud environments, dynamic workloads, and hidden inefficiencies, enterprises often struggle to understand where their money is going. PointFive, the Tel Aviv-based company that pioneered Cloud Efficiency Posture Management (CEPM), is addressing this challenge with Pointer. This context-aware AI agent makes cloud efficiency intuitive, actionable, and accessible to every team member.

"Pointer gives users a direct way to explore their infrastructure, reveal inefficiencies, and improve their efficiency posture through simple natural language," said Sharon Gross, VP of Product at PointFive. "Our goal is to remove barriers that slow down efficient cloud operations."

Cloud Cost Insights at the Speed of Conversation

Pointer reimagines how organizations interact with their cloud data. Instead of relying on complex dashboards or prebuilt queries, users can simply ask natural-language questions and receive precise, actionable guidance. For example, questions like "What are my top AWS cost drivers this month?" or "Explain this inefficiency, how can I remediate?" yield immediate, context-aware answers.

The AI agent is fully aware of the user's environment and provides responses that reflect the specific page or dataset currently in view. Whether a user is exploring Opportunities, Anomalies, Resources, Commitment Optimizations, or team usage data, Pointer delivers insights tailored to the task at hand. Beyond explanation, it can guide users toward remediation, bridging the gap between insight and action.

A Comprehensive AI-Driven Platform

Pointer is the latest addition to PointFive's AI ecosystem, which already includes AI Prompt Remediation, Model Context Protocol (MCP) server, and AI-Enhanced Analytics Engine.

AI Prompt Remediation generates ready-to-run code that engineers can apply in their existing agentic IDEs, enabling rapid resolution of inefficiencies without slowing down core development. The MCP server extends cost intelligence into engineering workflows and supports integration with LLM-compatible platforms like ChatGPT and Claude. This allows developers to query cost data and get recommendations directly within CI/CD pipelines or other development tools, democratizing FinOps across the organization.

Data Explorer, the AI-Enhanced Analytics Engine, translates natural-language queries into optimized SQL commands, surfaces hidden inefficiencies, and delivers actionable insights without requiring specialized technical skills. Pointer sits at the center of this ecosystem, connecting insights with action through conversational interaction.

Proactive Cloud Efficiency Across Teams

CEPM, the foundation of PointFive's approach, emphasizes continuous monitoring, actionable insights, and fast remediation. The platform correlates usage and cost data to uncover inefficiencies and provides one-click fixes. Organizations using PointFive report 20-40% savings, but the real advantage lies in operational confidence. Teams know that their cloud environments are efficient, transparent, and manageable.

Pointer extends this philosophy by making cloud intelligence accessible across finance, operations, and engineering teams. By converting complex data into natural-language guidance and actionable steps, it allows organizations to adopt a proactive approach to cloud efficiency rather than reacting to unexpected costs or waste.

Experience Pointer at Gartner IOCS

Pointer will be on display at Gartner IOCS from December 9 to 11 at booth 546, where attendees can see the AI agent in action. Demonstrations will show how Pointer interprets questions, surfaces inefficiencies, and guides remediation efforts, offering a real-time look at how conversational AI can transform cloud cost management.

Organizations interested in exploring Pointer or evaluating PointFive's full CEPM platform are encouraged to visit the booth or contact the PointFive sales team for more information. With Pointer, PointFive is delivering insights and making cloud efficiency a conversation everyone can join.