It has been a crazy 3-4 months. I personally left london and the UK, sold everything and moved to Vietnam (Da Nang). Life is great. I'm working online, with less pressure to "perform" and I find myself doing more quality work in less time.
I promised myself to post on tiktok everyday since November 1st. The results have been wild and way bigger than I ever expected. Writing this today, I have 5.2k followers and my videos on average get 5-10k views per post, with maybe 1/10 going 2-300k viral views.
I've built a link in bio page using loveable offeraccelerator.co.uk/link-in-bio (instead of paying $29/m to stan store. I connected it to Supabase and it can change the products dynamically, and show me the conversions and traffic per product.
Since making videos I've created a simple and smooth funnel which goes like:
Video
End of Video (CTA) "Download my xxx"
User clicks link in bio
Checkout (free or paid)
Infinite email sequence to get them to book a call with me.
I've only generated £200 of paid lead magnets in the last 3 months but I've captured of 700 leads of which I've booked 52 calls and closed 9 students. All through tiktok.
On another note, the 1-1 coaching is going really well I've decided to build out a career system that is unique in it's process and is basically 5 years of researching how people can standout + communicate with employers. I combine research backed recruitment tips + personal branding + sales approach to outbound = student gets job.
Started to note that "student" is becoming broader than 18-24, and in fact some good clients are 23-28 (have a job and want more)...
Because of tiktok traffic and a good funnel we just did our record month (£8k in 30 days) and now I have my eyes set on building my own LMS and content to deliver this at scale...