PPC conversion rate
Hey guys does anyone have any real stats on what is a realistic conversion rate for pay per click advertising on Google.
To be clear, user flow is as follows
Users clicks ad > user visits site > user signs up (conversion)
Just trying to plan out advertising spend and work out what might be a realistic return. I expect it to be low.
Thanks
Hello,
@Dozillo i have some idea's for yor comment...
Google Analytics functions by including a block of JavaScript code on your web pages. https://ppcexpo.com/blog/where-is-the-google-analytics-code Where is the google analytics code When visitors see a page on your site, this JavaScript code references a JavaScript file, which then executes the tracking operation for Google Analytics.
The tracking operation accesses data about the page request in several ways. It sends this information to the analytics server through a list of parameters attached to a single-pixel image request. The data that Google Analytics utilizes to deliver all the info in your reports originates from these sources:
The HTTP request of the user
Browser/system information
First-party cookies