Pre-launch Marketing for SaaS - Big ass guide
https://encharge.io/pre-launch-marketing/
Hey IndieHackers,
Some time ago I published this guide to pre-launch marketing
I went over a few important points:
- How to create a Go To Marketing Roadmap.
- How to build a successful pre-launch landing page.
- How to start a conversation with your pre-launch audience.
- How to get traffic to your pre-launch landing page.
- And how to grow your pre-launch email list.
On top of that, I asked 8 startups that have built a pre-launch subscriber base to share their best pre-launch marketing tip with us.
I’ve accompanied each pre-launch marketing tactic in this guide with a real-life mini-case study.
I also shared a few goodies:
📦 Pre-launch landing page template - Photoshop and HTML files
📦 Go To Marketing Roadmap - Google spreadsheet swap file.
📦 List of all ProductHunt upcoming products with 500+ subscribers - Examine the best performing upcoming products and learn from them.
Hope you find it useful!
Really cool article :) I really found a lot of value in the examples.
Did you write this article to discover what worked for others, and to improve your own pre-launch campaign, or did you write it after you launched encharge.io?
Cheers!
I'd a little of both but mostly after we launched Encharge :)
Smart :) I'm planning my own pre-launch strategy at the moment for ammmigo.com . If you have any extra tips aside from the awesome ones you covered in the article, let me know :D