14
32 Comments

Preparing Product Hunt launch 🚀

If you're new here, I'm André, a tech entrepreneur and founder of LaunchFast, a stack that helps web developers build in a weekend that it would take them 2 months. I post daily updates on my progress from 0€ to 10k€ by the end of 2024.


Alright, I’ve finally gotten to the stage of preparing my Product Hunt launch.

Here’s what got done today:

  1. Learned how to use senja.io to obtain testimonials
  2. Asked the devs I showed LaunchFast to, to leave a testimonial
  3. Read the entire first100users.com and made a todo list based on it
  4. Created the Product Hunt prelaunch page

Learned how to use senja.io to obtain testimonials
Before today I did not know about senja.io. They make it really easy to ask for feedback (just share a link) and to show those testimonials on your website (just inject a script and an HTML tag). Then, they give you this nice dashboard where you can approve, reject or delete testimonials.

They also allow you to manually import testimonials from 34 different websites and social media networks, including 𝕏, Product Hunt, LinkedIn, Instagram, Facebook, and many more. Like when someone says something nice about your product or service on 𝕏, you can just copy that post’s URL and import it into your testimonial wall. The cards are also well designed. And it’s free. I’m honestly surprised I didn’t knew about this before. It’s a great product!

Asked the devs I showed LaunchFast to, to leave a testimonial
I’ve got 2 testimonials at the moment, but all devs said they would leave a review, so hopefully I’ll get around 8 🙏 After I do another improvement iteration on the product, I’ll continue to invite developers to try LaunchFast out. But this time I will look for developers building something right now, so they can test LaunchFast in a real-world scenario.

Read the entire first100users.com and made a todo list based on it
first100users.com has a little over 100 tips for getting your first 100 users. I’ve made a list with all of the tips and strategies they share and categorized them as content creation, cold outreach, and helping people out.

  • Content created I will either way, because I need to create the documentation for the product.
  • Cold outreach I might do after the product launches on Product Hunt.
  • Helping people out I try to do every single day. Just because I like it.

Created the Product Hunt prelaunch page
I’ve read 3 articles on how to successfully launch a product on Product Hunt. The best article is the one from Product Hunt themselves. But to be frank, there’s not much to it, it’s just common sense:

  • Create a pre-launch page with good copy, images, and genuine first comment
  • Don’t buy upvotes
  • Promote your pre-launch page. People can hit the “notify me” button to upvote you when you launch
  • Be nice to people, engage in conversations and be helpful

I’d love to show you my pre-launch teaser page, but unfortunately it’s still awaiting moderation from the Product Hunt team.

Today’s wins
Today I’ve learned you can quickly make a GIF using screenshots and ezgif.com. I made one to show how LaunchFast works for Product Hunt’s teaser page 🔥

Next steps

  1. Keep looking for devs and testimonials
  2. Keep helping people on 𝕏
  3. Start registering LaunchFast on a list of 400+ websites
  4. Promote the Product Hunt teaser page
  5. Create a support group for the launch
    6

That’s it for today folks. 🙌😄

on August 15, 2024
  1. 1

    The tip about first100users is gold. One thing I'd add: don't launch on Product Hunt until you've validated at least one thing people will pay for. I'm doing a soft beta right now before PH specifically to find the one feature that makes people say "I'd pay for this" — then I'll build the PH launch around that.

  2. 2

    Your journey with LaunchFast is really inspiring! 🚀 I’m particularly impressed with how you’re using senjaio for testimonials—this is something I might explore for my own projects.

    The structured approach you’re taking, especially with tips from first100users, has given me some ideas on how to better organize my own launch strategies. The GIF idea for your Product Hunt teaser is brilliant—I might borrow that one!

    Looking forward to seeing LaunchFast succeed. Thanks for sharing your progress!

    1. 1

      Thanks Drew, appreciate your words 🙌😄

      Do you share in public too?

      1. 1

        I'm in the early stages of building my product, so I haven't started sharing publicly just yet.But I'm definitely planning to once things are more developed.

        1. 1

          Alright, I'm looking forward to following your journey. Come joins us on 𝕏 🙌😄

  3. 2

    All the best for your successful launch! I'm soon going to launch my own SaaS on ProductHunt in the coming week. Thanks for the tips, I've been using Senja it's a nice product for getting testimonials.

    1. 1

      Amazing, good luck my man!

      What are you going to launch?

      1. 1

        I'm going to launch a tool that helps people to understand how their marketing campaign performance is and whether are they going in the right direction or not. I've seen a lot of people sending cold emails or running ads and not getting results for weeks just because their target audience was wrong or they don't have a proper Sales Page setup. I just want to save people time and provide transparent results on any marketing campaign they are running.

        1. 1

          That sounds really interesting!

          Do you have a landing page for it?

          1. 1

            Yes, I have it, by the name of ctagenerator it's not allowing me to paste the link here but you can put dotcom with it.

            1. 1

              Looking good 👍 You've got a few issues with layout. DM me on 𝕏 if you'd like me to send you some screenshots so you can fix it.

  4. 2

    Crazy timing! I'm just scheduling my Product Hunt Launch for the weekend.

    Thanks for the tips and insight. Will look into using Senja as well!

    Cheers! - and good luck on your launch!

    1. 3

      Senja.io is awesome, definitely give it a try ♥️

      You're launching DentalRx? Where can we find you on 𝕏?

      1. 1

        Yea - I created DentalRx a while back, but am just now launching it on Product Hunt (as I never knew about it before!). I'm sorta bad at keeping up on X, but I have a handle @TheDentalRx

        1. 1

          That's nice, but I meant a personal account :)

          We have a great Build In Public community there. Come hang out! 💪

          1. 1

            Oh no - not much of a social media user. but what's the community? Just called Build in Public? I'll check it out!

            1. 2

              It's called "Build in Public 3", check out my 𝕏 profile (andrecasaldev) - there's a link there.

  5. 1

    Hey André! Lex here from Creator Relations at Senja. Love what you did on your Product Hunt notify page. Following along for more and come see us at office hours sometime. We have a show and tell segment for cool learnings like this! (find the link in my profile)

    1. 1

      Hey Lex, I appreciate your words 🙏 I'd love to visit you guys, are you based in Lisbon by chance? Checking your profile out 🙌😄

      Edit: I don't see any link in your profile 😅 Found you on 𝕏, but you have disabled DMs.

      1. 1

        Oh the link gets stripped out! I'll DM it to you. Senja team is fully remote. Olly's in the UK, Wilson is in Nigeria. No one's in Lisbon yet but maybe a team retreat is in order there :D

  6. 1

    Thanks for sharing and useful links :)
    We also launch on PH and can get some tips when you get a pre-launch page:
    — Craft a Clear Description: Ensure your product description is both compelling and easy to understand. This is vital for platforms like Product Hunt.
    — Engage Early on Product Hunt: Begin interacting on Product Hunt well before your launch. Support others, join discussions, and build your presence.
    — Involve Your Team and Network: Engage your team and colleagues to boost your launch efforts. Their support can greatly enhance your momentum.
    — Expand Your Network: Grow your connections on LinkedIn and other social media platforms. Share updates and generate excitement.
    — Promote in Relevant Communities: Participate in online groups and forums that are pertinent to your niche. Share your product and spark discussions to attract interested users.

    1. 1

      Thanks Kate! I think I'm doing everything right then 🔥

      Here's the teaser: https://www.producthunt.com/products/launchfast-3

      1. 1

        I notified and ping me when you launch, me with team will support you :)

        1. 1

          Aww, will do that, appreciate you Kate 🙏

  7. 1

    Loving your journey with LaunchFast—super inspiring! 🚀
    You’ve got all the right pieces in place. can’t wait to see LaunchFast crush it on launch day!

    1. 1

      Thanks Hello_code, let's do this 💪😄

      What are you building my friend?

      1. 1

        Thanks, @andrecasal! I’m building Narrative Nooks, an app that makes learning fun and engaging for kids aged 6 to 14. The app offers interactive lessons, a homework helper, and personalized stories that adapt to each child's learning style. It's all about making education exciting and accessible. Super pumped to see where this journey takes us!

        1. 1

          Ah that sounds super interesting! Looking forward to hearing about your journey in public 🔥

          Are you on 𝕏?

  8. 1

    I am going to launch a tool that helps people to understand how their marketing crusade performance is and whether are they going in the right direction or not. I have seen a lot of people transferring cold emails or running advertisements and not getting results for weeks just because their target followership was wrong or they do not have a proper Deals runner setup. I just want to save people time and give transparent results on any marketing crusade they're running. It can also help businesses like landscapers and lawn cares.

  9. 1

    All the best for your producthunt launch.

    We just launched our product today and we are trending #4. Please support if you like our product on Product Hunt.

    Boggl AI - Voice-powered AI assistant for effortless product management

  10. 1

    Wishing you a successful launch! As you continue refining LaunchFast, you might want to explore using SEO AI to optimize your website’s SEO. I hope it can be of help to you. Best of luck with everything! 🙌

    1. 1

      Hey Smoteria. I'll make sure I'll take a look at it, thanks for sharing 🙏

      Is this a product you've launched yourself?

Trending on Indie Hackers
I'm a lawyer who launched an AI contract tool on Product Hunt today — here's what building it as a non-technical founder actually felt like User Avatar 142 comments “This contract looked normal - but could cost millions” User Avatar 54 comments A simple way to keep AI automations from making bad decisions User Avatar 53 comments Never hire an SEO Agency for your Saas Startup User Avatar 42 comments 👉 The most expensive contract mistakes don’t feel risky User Avatar 41 comments The indie maker's dilemma: 2 months in, 700 downloads, and I'm stuck User Avatar 40 comments