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Product Hunt Launch Best Practices

Hi everybody!

I recently published my app Solfej on Product Hunt on a whim without doing much research.

It was a let down to say the least. I almost made it to the front page but not quite.

Here were the main mistakes I made:

  • Posted at a sub optimal time
  • Did not have a strategy to reach out to my audience and get them to view my launch page
  • Did not make a first comment
  • Added a long winded description with no clear value prop
  • Uploaded an upside down image 🤦

So with that in mind I launched a microsite I've been working on.

Here's how I improved on these past pitfalls:

  • Posted at an optimal time (2 am central time)
  • Have an outreach email ready to go out to my audience
  • Posted the first comment!
  • Added a well thought out value prop, and a clear description
  • no upside down images this time :)

Fingers crossed that my post will do better this time!

Check it out here: https://www.producthunt.com/posts/scale-search-by-solfej

✌️

on February 8, 2020