Rebooting my service after two years.. might be a good idea?

Let me start from the beginning...

Around mid 2019 I started working on a Twitter automation platform aiming to schedule tweets, treads, retweets.
I worked on it for 6 months and the result of that effort, sweat and tears was Skedlo.

How did it go..

Well... not as good as I thought... obviously... but it was a great learning experience... I launched Skedlo at the beginning of 2020 and the user base started to grow slowly but linearly with 3/4 new signups a day on the Free plan.

I was obviously excited to see people actually using my platform even if just using the service for free, considering how much effort I put in it..

So I started focusing on conversion.. the question was.. how to "convince" users to move from free to a paid plan... That's where I made my first mistake... The pricing.

At the time I thought that in order to be competitive you need to lower the price to the minimum to grab attention... I was clearly wrong. The price must be just fair. If you make your service too cheap, people will think it is a "cheap service". If you make it too high people will walk away looking for a "fair price" for what they get.. lesson learned there...😑

The main issue I had with Skedlo was to grab attention in a quite cluttered market. I started looking at the competitors trying to match functionalities... Second mistake... We live in a world where feature parity is just not enough. You just end up copying the competition and people will see that... Straight away.

So.. what's the point of this post??

It is just about me trying to find an angle where I can enter in the social automation again. I love automation too much to not build anything with it. I still believe Twitter is a great platform to iterate on.. looking at the new players which entered the market over the last 2 years, I can sense there is still traction and I would like to be part of it... Hopefully... 😎

So.. what do you want to do next??

Well... If you kept reading until this point, means you can probably give me some advices around this.

I am considering building a new version much more streamlined, focusing on 1 or 2 features and trying not to look at what my potential competitors do.

I would like to keep the retweet scheduling feature, retweets are what put Twitter on a league of its own.. but I also would like to add some AI to generate tweet suggestions/inspirations.. not sure about the actual feature... Just thinking out loud here...

Right... now that this big post is finally over... Hope I didn't bored you guys too much and hope to get some advices/comments about all this.. I love to know what the community thinks about all this..