hey indie hackers
let's talk about reddit's most frustrating problem
the karma catch-22
you need karma to post in good subreddits
but you need to post to get karma
so if you're starting from zero, you're basically locked out
i've been obsessed with figuring this out for redchecker users
spent 2 weeks testing different karma building strategies
tried everything from the ethical approaches to the grey-area tactics
here's what actually works (and what's a waste of time)
here's what happened to me last month:
spent 4 hours writing a detailed post about reddit marketing for r/marketing
hit submit
"your post has been removed. you need 100 karma to post here"
okay fine. went to r/entrepreneur
wrote another post, 2 hours of work
"you need 50 karma and a 30 day old account"
tried r/startups
"you need 500 karma to post here"
FIVE HUNDRED
so i checked my karma: 23
mostly from random comments i made months ago
the actual requirements i found:
went through 50 popular subreddits and documented their karma requirements
here's what i discovered:
tier 1 subreddits (easiest):
r/CasualConversation: 0 karma, 24 hour account
r/AskReddit: 0 karma, but comments only for new accounts
r/NoStupidQuestions: 0 karma
r/TooAfraidToAsk: 5 karma
most city/location subreddits: 0-10 karma
tier 2 subreddits (moderate):
r/SideProject: 10 karma
r/Entrepreneur: 50 karma OR 30 day account
r/smallbusiness: 25 karma
r/growmybusiness: 15 karma
r/SaaS: 100 karma + 7 day account
tier 3 subreddits (hard):
r/startups: 500 karma
r/technology: 100 karma
r/marketing: 100 karma + verified email
r/BusinessIntelligence: 200 karma
r/venturcapital: 1000 karma (yes really)
the brutal part:
most founders want to post in tier 2 and tier 3 subreddits
but can't because they're starting fresh
so they either:
give up on reddit entirely
try to game the system (and get banned)
spam low-quality comments to build karma fast (and get banned)
there's a better way
strategy 1: posting in r/FreeKarma subreddits
there are subreddits literally designed for karma farming
r/FreeKarma4U, r/FreeKarma4You, etc.
what i did:
posted generic "upvote for upvote" content
got 200 karma in 2 days
what happened next:
tried to post in r/Entrepreneur
got immediately shadowbanned
turns out reddit tracks where your karma comes from
karma from spam subreddits = flagged account
lesson: don't use karma farming subreddits
strategy 2: reposting popular content
saw people doing this successfully
find a popular post from 6 months ago
repost it in the same subreddit
collect easy karma
what i did:
found a popular post in r/GetMotivated with 15k upvotes
reposted it word-for-word
what happened:
got called out in comments immediately
"this is a repost from 6 months ago"
downvoted to oblivion
learned that reddit's memory is LONG
lesson: don't repost, people will catch you
strategy 3: commenting "this" or "same" on everything
theory: quantity over quality
just comment a lot, even if it's low effort
what i did:
spent 2 hours commenting "this" "same" "agreed" on 100+ posts
what happened:
got 12 karma total
barely moved the needle
also felt gross doing it
lesson: low-effort comments don't work
strategy 4: posting memes in big subreddits
r/memes, r/dankmemes, r/funny have millions of users
theory: one viral meme = instant karma
what i did:
created 5 memes, posted them
what happened:
3 got removed (didn't meet quality standards)
2 got 47 karma combined
not enough to matter
lesson: meme subreddits are saturated, hard to stand out
after all those failures, here's what finally worked:
strategy 1: answer questions in r/AskReddit (sort by rising)
this was the breakthrough
what i did:
went to r/AskReddit
sorted by "rising" (not hot, not new)
found questions with 20-100 upvotes and less than 50 comments
wrote thoughtful 2-3 paragraph answers
the key: sort by rising
rising posts are about to blow up
if you comment early, you ride the wave
example:
question: "what's a skill everyone should learn?"
my answer: detailed response about learning to write clearly (3 paragraphs with examples)
that post hit front page, my comment got 400+ upvotes
did this for 1 week, 30 minutes per day
got from 23 karma to 340 karma
why it works:
r/AskReddit has no karma requirements
sorting by rising = you're early
thoughtful answers get upvoted
one good comment can get you 200+ karma
strategy 2: help people in niche hobby subreddits
find subreddits about your actual interests
photography, cooking, fitness, whatever
what i did:
i'm into mechanical keyboards (weird hobby i know)
went to r/MechanicalKeyboards
sorted by new
answered questions from beginners
"what's a good first keyboard?"
"how do i fix this key?"
the results:
each helpful answer got 10-30 karma
did this casually for a week
added 180 karma
why it works:
smaller communities are friendlier
genuine help gets rewarded
you actually know what you're talking about
feels good to help people
strategy 3: share genuine experiences in relevant subreddits
found subreddits where i could share real stories
what i did:
saw a post in r/Entrepreneur asking "what's your biggest failure?"
wrote a genuine 4 paragraph story about a failed product launch
specific details, what i learned, no self-promotion
got 156 upvotes
why it works:
authenticity stands out
people upvote vulnerability
you're contributing value
not selling anything
strategy 4: early comments on small subreddit posts
found smaller subreddits (10k-100k members) related to business
r/growmybusiness, r/smallbusiness, r/ecommerce
what i did:
sorted by new
found posts with 0-2 comments
left the first substantial comment
even if the post only gets 20 upvotes, being first comment gets you 5-10
the math:
20 early comments per day = 100-200 karma per day
sustainable and doesn't feel spammy
here's the exact routine i followed:
week 1: build foundation (target: 100 karma)
daily routine (30 minutes):
15 min in r/AskReddit (sort by rising, answer 3-5 questions)
15 min in hobby subreddit (help 2-3 people)
result: went from 23 to 127 karma
week 2: expand and diversify (target: 250 karma)
daily routine (45 minutes):
15 min in r/AskReddit (rising posts)
15 min in hobby subreddit
15 min in small business subreddits (early comments)
result: went from 127 to 268 karma
week 3: strategic commenting (target: 500 karma)
daily routine (45 minutes):
20 min in r/AskReddit (focus on rising posts with potential)
15 min sharing experiences in r/Entrepreneur
10 min early comments in niche subreddits
result: went from 268 to 521 karma
total time invested: 17.5 hours over 3 weeks
breakdown:
50 minutes per day average
zero spamming
zero gaming the system
all genuine contributions
here's what i learned about HOW reddit's upvote system actually works:
timing matters more than quality (sometimes)
a decent comment on a rising post beats a great comment on a dead post
first hour is critical
posts that get early engagement trigger reddit's algorithm
commenting in first hour = more visibility
longer doesn't mean better
3 paragraph thoughtful answer: 150 upvotes
10 paragraph essay: 12 upvotes
people want substance but not walls of text
authenticity beats polish
my most upvoted comment (400+ karma) had a typo
genuine story beats perfectly crafted response
controversy is risky
hot takes can get you 500 karma or -100 karma
safer to be helpful than controversial
once you have karma, here's how to level up:
0-50 karma:
r/AskReddit (comments only)
r/CasualConversation
hobby subreddits
city/location subreddits
50-100 karma:
r/Entrepreneur (you can now post)
r/smallbusiness
r/SideProject
r/growmybusiness
100-250 karma:
r/SaaS (requires 100 karma)
r/marketing
r/BusinessIntelligence
r/ecommerce
250-500 karma:
most subreddits are now open
can post in tier 2 subreddits confidently
building reputation
500+ karma:
r/startups unlocked
r/venturequests
basically everything accessible
focus on quality over quantity now
based on this research, added karma building features:
feature 1: karma requirement checker
before you write a post, shows you:
current karma needed for that subreddit
your current karma
how much more you need
estimated time to build it
prevents wasting hours writing posts you can't publish
feature 2: karma building roadmap
personalized plan based on your interests:
suggests subreddits where you can build karma
shows which ones match your expertise
tracks your progress
recommends daily routine
feature 3: best time to comment analyzer
analyzes when rising posts typically blow up in your target subreddits
suggests optimal commenting windows
increases chance of high-karma comments
mistake 1: trying to post before building karma
you're excited about your product
want to share it immediately
but jumping straight to promotion = instant ban
fix: spend 2 weeks building karma first
mistake 2: only commenting on huge posts
front page posts already have 1000+ comments
your comment gets buried
fix: sort by rising, comment early
mistake 3: generic comments
"great post!" "thanks for sharing!" "this is helpful!"
these get ignored
fix: add substance, share experience, ask good questions
mistake 4: posting only, never commenting
reddit rewards community participation
if you only post, you look like a spammer
fix: 10:1 ratio (10 comments per 1 post)
mistake 5: giving up too early
"i spent 2 days on reddit and only got 15 karma"
karma building takes weeks, not days
fix: commit to 3-4 weeks of consistent effort
some people use shady tactics:
buying aged accounts
can buy 5 year old accounts with 10k karma for like $50
why not to do it:
reddit tracks login patterns and IPs
if behavior changes drastically, account gets flagged
you inherit the account's posting history (might be problematic)
risky and against TOS
using bots to upvote your content
services that promise 100 upvotes for $10
why not to do it:
reddit detects vote manipulation
instant permanent ban
all future accounts from your IP flagged
not worth it
participating in upvote exchange groups
discord servers where people trade upvotes
why not to do it:
reddit tracks voting patterns
if 10 accounts always upvote each other, they figure it out
coordinated manipulation = ban
copying high-karma comments
find old popular comments, repost them
why not to do it:
people remember and call you out
even if it works once, ruins your reputation
reddit has detection for this now
here's what to expect:
week 1:
learn the ropes
find subreddits that work for you
build 50-100 karma
still can't post in most business subreddits
week 2:
getting comfortable with the routine
100-250 karma
can post in some tier 2 subreddits
starting to see what content works
week 3:
hitting stride
250-400 karma
can post in most target subreddits
understand community dynamics better
week 4:
400-600 karma
comfortable in multiple communities
can focus on quality over quantity
ready to share your work strategically
total: 1 month of consistent effort
not overnight, but not forever either
built this into redchecker but you can do manually:
track your progress:
spreadsheet with columns:
date
subreddit
activity (comment/post)
karma earned
total karma
helps you see what's working
set daily goals:
week 1: 20 karma per day
week 2: 30 karma per day
week 3: 40 karma per day
makes it feel achievable
rotate subreddits:
don't comment 50 times in one subreddit
looks suspicious
spread it across 5-10 communities
now that i'm past 500 karma, here's what i do:
maintenance mode (15 min per day):
check r/AskReddit rising posts (answer 1-2)
browse r/Entrepreneur and r/SaaS (comment where i can help)
occasional genuine contribution in hobby subreddits
goal: maintain reputation, not maximize karma
once you're past the threshold, it's about being genuinely helpful
not grinding numbers
1. what's your current karma?
curious where most indie hackers are at
is karma the thing stopping you from using reddit?
2. what's your biggest karma building challenge?
time? knowing where to comment? finding genuine things to say?
3. would you spend 30 min per day for 3 weeks to unlock reddit?
or is that too much time investment?
happy to review your reddit account and suggest:
where you should focus
which subreddits match your expertise
realistic timeline to hit your karma goal
drop your reddit username (or DM if you prefer privacy)
also built these features into redchecker:
karma requirement checker
personalized building roadmap
progress tracking
subreddit suggestions
lifetime deal: $59 (ending soon)
monthly: code "IN26" for 50% off
reddit's karma system is frustrating
but it exists for a reason
keeps spammers out
rewards genuine community participation
yes it's a barrier
but it's a barrier you can overcome in 3-4 weeks
with the right approach
you don't need to spam
you don't need to buy accounts
you just need to be genuinely helpful
in the right places
at the right times
that's the actual strategy
-musha