4
21 Comments

Roast my landing page 🍗

https://birdsearch.carrd.co/
submitted this linkon August 28, 2022
  1. 3

    There are so many screens that its feel like I'm reading UX case study instead of a landing page.

    Jokes aside, I think the landing page over-emphasises on product features, rather than benefits to customers. What is your value proposition?

    1. 1

      There are so many screens that its feel like I'm reading UX case study instead of a landing page.

      Thanks for bringing it up, I was experimenting what if each image is self explaining what it does.

      I think the landing page over-emphasises on product features, rather than benefits to customers. What is your value proposition?
      Is "comparison" page helping you to answer the value prop well enough?

      1. 1

        | Is "comparison" page helping you to answer the value prop well enough?
        Not to me, unfortunately. The benefits are not obvious on the Comparison page as well.

        It took me awhile, but I'm guessing the value proposition is time saved. Is that right?

  2. 2

    I think the design is fine. My problem is with the copy or value proposition. I agree that there is the problem of Twitter manipulating your timeline, but for me, I’m not compelled by “supercharge your search on Twitter.”

    People want copy that is going to make me think I can make more money, with your tool. Rethink your value proposition through that lens. Even something to the effect of “Find better qualified leads” will get your audience thinking about how it will make them money. “High signal” and “supercharged search” doesn’t, see what I mean?

  3. 2

    Your page looks good!
    its clear and understandable.
    But i wonder, who might need such product?

    1. 1

      It depends on who it is

      • A curator can create a simple search query that allows them to read tweets from specific creators without any distraction
      • A marketer can find their potential customers (in fact more than 50+ paid users I got from Twitter through Bird search - I created a simple search query that let me know who's talking about Twitter advanced search, so I can target Bird search to these users)
      • If a user simply browse twitter to consume content, all they have to do is input the words and narrow down the search to specific people or people they follow or from verified users
      • many other usecases are there

      It only takes one tap to access the content at their fingertips.

      1. 1

        I see,
        Maybe you have to include those benefits on your lending page :)
        other than that, great job!
        will appreciate your opinion on our post to: https://www.indiehackers.com/post/new-way-of-micro-transactions-monetization-c88e44ab0d
        thanks :)

        1. 2

          @PayVolt that's a good idea :)
          @pradeep maybe put in how the app would benefit the user -- add the "why" of the app in the page

        2. 2

          When someone says they are doing something on finance side, I look following things

          • Trust
          • Credibility
          • Security

          I can't see any of them...

          1. 1

            please elaborate :)

  4. 1

    @pradeepb28

    Here are some thoughts.

    The biggest issue - you are relying too much on your images, which can be a big problem.

    What about people who can't see your images?
    (Visual Impairments, images not loading, etc.)

    Your images should support your message, not tell it. Your copy is supporting your images right now. Flip that.

    All of your copy currently illustrates what your app does - functionally. Not what it - does for customers.

    I didn't get the use case until you responded to another comment in this thread with:

    • A curator can create a simple search query that allows them to read tweets from specific creators without any distraction
    • A marketer can find their potential customers (in fact more than 50+ paid users I got from Twitter through Bird search...

    That response is where your copy should come from - cutting through the noise of the default Twitter search.

    I recommend reframing your copy to talk about the ability to better find your target audience.

    People hate searching and having to wade through results that aren't relevant. Your tool seems to be solving that issue.

    Don't talk about the features directly. Instead, talk about how they solve the problem of searching Twitter.

    For example, this is how I view the unique selling proposition of your product (let me know if I'm wrong):

    1. Ability to hone in on your targeted audience, without the irrelevant results (eagle-eye fits with the bird theme, maybe)
    2. Save good results as a potential audience list to mine
    3. Content/trends discovery

    That's my two cents. Good luck with the app!

  5. 1

    The design is too simple friend but overall is kay.

  6. 1

    Looks like interesting application. I kinda get that it is supposed to help with search and it does sound useful. Feedback:
    -Not too sure if non-tech people would get the value immediately, though. Maybe it would help to put down some examples in terms of business cases it's trying to solve.
    -Not too sure if the text on the images are readable from phone (I think most people would read from phone). I'm looking at them from a 27" 4K screen and I have to stare closely to read them.
    -Not sure if I'd pay $1.99 immediately given the amount of information and credibility provided. Can either provide a trial version or some video demoing the application.

  7. 1
    • The navigation is not mobile friendly
    • Content hierarchy is missing
    • Focus area is missing
    1. 1

      Thanks for the feedback.

      The navigation is not mobile friendly

      Don't have a control over this

      Content hierarchy is missing

      Could you please elaborate?

      Focus area is missing

      Could you please elaborate ?

      1. 1

        Actually, on pointer 2, you do have control over content hierarchy, please check the link attached.

        https://xd.adobe.com/ideas/process/information-architecture/visual-hierarchy-principles-examples/

        And on the focus area - The link above will give you a sense of visual hierarchy too which will help you divide sections, create breaks in the design, and avoid monotonous design.

        Basically right now the entire page looks like a case study, introduce some break points, CTA, etc.

  8. 1

    UX should be improved, more CTA actions basically

    1. 1

      Thank you I will improve it.

  9. 1

    Personally not a big fan of black BG, have u seen similar tools/any others in the same niche with this style?

    1. 2

      It was more of a personal choice over anything.

      I tried playing with other dark colors but it doesn't seem look good on the blue color.

      My idea was that blue color should be on the landing page and pick the dark color that suits better.

      Colors and spacing are never ending story