[SAAS Product]: To Optimize Facebook Retargeting. Need Beta Users
Just recently launched my SAAS tool that helps you retarget on Facebook better. The tool makes sure your pixels don't get fired for every user but only for high intent ones. Saving costs and CPA in the long run
Just an MVP, if you face issues while using please do tell me and your thoughts on it. It's free to use.
Interesting, does FB not do this for you?
Fb supports pageview and timespent behaviors by default. Anything else has to be added as custom by you, which what the tool does in a way. Also, FB wants the pixel to be triggered for every visitor, that way they make more money and you loose it
how do you decide "High Intent" visitors ? Using a combination of previous page visits and events triggered?
Yes, we basically make clusters out of all the possible events you can do on the website and then predict which cluster you'd belong to based on your current actions.