CRM is one of the crowdest, fastest-growing, and most lucrative software categories. With 379+ different tools fighting against each other for market share, the CRM segment is a fierce dog-eat-dog world.
But when you buy a CRM (or any other) software, you also buy into the philosophy of the company that makes it. And if you dive deep into the crowded space of CRM software, there are two companies that have a very unique philosophy that differentiates them from their run-of-the-mill CRM.
I'm talking about HubSpot and Zoho CRM suites.
HubSpot rose to fame as an inbound marketing leader while Zoho has a one-of-a-kind operating philosophy.
HubSpot has leveraged M&As as one of the powerful tactics in its growth, while Zoho always pushed VC money aside and remains a privately-held, multi-billion-dollar company.
But how does their CRM stack against each other when you compare the ease of use, pricing, product capabilities, and scalability?
I have just finished publishing a blog around it and I think you are going to enjoy reading it.
Here's the link: https://www.avoma.com/blog/hubspot-vs-zoho